PressClub Asia · Article.
The new BMW 330e iPerformance now available in Singapore. Refined sporting ability and outstanding efficiency.
Tue Sep 19 11:54:25 CEST 2017 Press Release
Singapore. BMW Asia and Performance Motors announced the availability of the new BMW 330e iPerformance to offer customers another innovative route to Sheer Driving Pleasure. With its plug-in hybrid drive system, the latest BMW 3 Series variant combines the dynamic flair for which the brand is renowned with the option of driving on electric power alone (locally emission-free) and the promise of unbeatable efficiency over longer distances.
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Media Information
19 September 2017
The new BMW 330e iPerformance now available in Singapore.
Refined sporting ability and outstanding efficiency.
Singapore. BMW Asia and Performance Motors announced the availability of the new BMW 330e iPerformance to offer customers another innovative route to Sheer Driving Pleasure. With its plug-in hybrid drive system, the latest BMW 3 Series variant combines the dynamic flair for which the brand is renowned with the option of driving on electric power alone (locally emission-free) and the promise of unbeatable efficiency over longer distances.
The new BMW 330e iPerformance adds another highly innovative variant to the BMW 3 Series line-up with its advanced plug-in hybrid drive system. To this end, the engineers transferred cutting-edge BMW i technologies into a representative of the world’s most successful premium model range for the first time. The BMW 3 Series Sedan has already set standards for sports performance and fuel economy in its segment using conventional combustion engines. And so it provides the perfect environment for an inspiringly dynamic yet also exceptionally efficient plug-in hybrid model. Key ingredients here are its intelligent lightweight design, outstanding aerodynamics for this class of car and the extensive spread of BMW EfficientDynamics technology fitted as standard.
Ideal platform, superior drive components, unbeatable efficiency.
The combustion engine fitted in the new BMW 330e iPerformance is based on the four-cylinder petrol unit with BMW TwinPower Turbo technology that has already won the International Engine of the Year Award on two occasions. Stand-out characteristics include its sporty power delivery, not to mention an ultra-high-efficiency factor and excellent refinement.
The electric motor, developing 65 kW/88 hp and peak torque of 250 Nm, and the power electronics are derived directly from the BMW eDrive technology featured as standard in the BMW i3 and BMW i8 models. The motor is powered by a lithium-ion battery with a capacity of 7.6 kWh (gross)/5.7 kWh (net). The model-specific concept of the high-voltage battery, including its battery management system and highly efficient direct cooling system, are likewise rooted in the know-how amassed during the development of the BMW i models. The battery can be recharged at an industrial socket (IEC 60309-2) and is mounted flat in a particularly crash-safe position underneath the load compartment. The power electronics form a single integrated system that drives the electric motor via a liquid-cooled inverter, manages the energy flow from the high-voltage battery to the on-board electrical systems and provides centralised control of hybrid-specific functions.
BMW decided to use an operating strategy for the drive unit that
involves a permanent electric boost function. Here, the electric motor
supplements the power from the combustion engine with 100 Nm of torque
and can deliver a brief extra burst – depending on the position of the
accelerator – of up to 250 Nm. On the move, this comes across as an
extremely forceful and sustained wave of power giving the impression
of a far larger-capacity combustion engine. And because ample power is
on hand at all times, a superior and relaxed driving feeling results.
Overtaking manoeuvres are that much quicker, and on twisty stretches
of road the new BMW 330e iPerformance provides a thrilling level of
driving pleasure.
The power generated by both the combustion engine and the
electric motor is channeled to the new BMW 330e iPerformance’s rear
wheels via an eight-speed Steptronic transmission. This means the
transmission ratios take effect for both drive systems, lowering the
mechanical and thermal loads placed on the electric motor by sustained
high revs. This has a positive effect on the operating life of the
electric drive system. It also means a torque converter is not
required, which partially cancels out the extra weight of the
additional drive unit. And – as in conventionally powered BMW models –
the advanced Steptronic transmission’s low friction losses allow it to
make an additional contribution to the high efficiency of the car’s
drive system as a whole.
BMW eDrive can be configured in three different driving modes.
BMW 330e iPerformance drivers can choose from three BMW
eDrive-specific programs – AUTO eDRIVE, MAX eDRIVE and SAVE BATTERY –
via the eDrive button in the centre console. These settings allow the
plug-in hybrid drive system to be adapted to the way the car is being
used at any particular time.
AUTO eDRIVE: This setting ensures the combustion
engine and electric motor work together to optimum effect in all
driving situations and enables a pure-electric top speed of 80 km/h.
This is the default setting and is activated each time the car is
started up.
MAX eDRIVE: In this mode the new BMW 330e
iPerformance uses electric power only, allowing it to drive for up to
40 km with zero local emissions. In so doing, it draws on the electric
drive system’s full power output and reaches a top speed of 120 km/h.
This makes the new BMW 330e iPerformance the ideal car for commuters
and city dwellers, for example, as it allows them to complete their
daily journeys extremely efficiently and with an eye on the
environment. The combustion engine can, however, cut in at any time if
the accelerator is pushed down beyond its kickdown position when
additional power is required, e.g. for overtaking.
SAVE BATTERY: This mode contains two operating
settings. If the high-voltage battery’s charge is below 50 per cent,
the battery is charged to 50 per cent by the combustion engine. But if
the battery still has more than 50 per cent of its energy remaining,
the charge level is “frozen”, so that the remaining electric energy
can be used for part of the journey still to come – e.g. the approach
to a city centre destination.
A harmony of efficiency and hallmark BMW dynamics.
In addition to its eDrive button, the new BMW 330e iPerformance
– like other series-produced BMW models – also has a Driving
Experience Control switch on the centre console which allows the
remaining settings to be adapted according to need and the situation
at hand; the COMFORT and SPORT settings and ECO PRO mode are all
activated using this switch. As well as the steering and chassis
functions and the shift characteristics of the eight-speed Steptronic
transmission, these modes also make changes to the operating strategy
of the hybrid drive system.
In COMFORT mode, which prioritises a fine balance of comfort and
efficiency, as well as hallmark BMW dynamics, the use of the electric
motor is regulated in such a way that it helps to ensure both relaxed
and economical driving. If required, the electric motor teams up with
the combustion engine to maximise power delivery. Top-end performance
using the full system output of the combustion engine and electric
motor combined is the focus of SPORT mode. In this setting the engine
and motor are both permanently active. This allows the drive system to
react instantaneously to every movement of the accelerator.
In ECO PRO mode, the efficiency potential of electrification is
utilised particularly extensively. Intelligent hybrid functionality
allows the electric motor and combustion engine to work together with
the greatest possible overall efficiency. The extremely efficient
energy management for the drive systems involves carefully regulating
the power output of electrically operated convenience functions such
as the climate control system, seat heating and exterior mirror
heating. This also helps to maximise the car’s range.
Intelligent energy management adjusts the drive systems’
responses to the situation at hand.
The new BMW 330e iPerformance comes with an integrated,
hybrid-specific Proactive Driving Assistant that works using the BMW
navigation system. This function represents the interplay between BMW
EfficientDynamics and BMW ConnectedDrive technology at its most
systematic and advanced. When the route guidance function is active,
the navigation system collates the available information on the route
ahead and uses it to manage the responses of the two drive units.
Here, the system accesses both the static data from the
interactive map, such as speed restrictions and gradient information,
and real-time information on the current traffic situation (Real Time
Traffic Information – RTTI). This proactive energy management uses the
information as a basis to identify particular stretches of the route
where the electric drive system will be preferred over the combustion
engine. It ensures that the car drives through residential areas or –
if the battery has sufficient charge – entire cross-town links on
electric power alone and approaches the destination using only the
electric drive system.
The system also prepares to use electric energy for uphill
sections of road, so that the system’s full recuperation potential can
be used on a subsequent downhill stretch. The Proactive Driving
Assistant ensures the new BMW 330e iPerformance is even better
equipped to offer locally emission-free driving, but also to cover
long stretches extremely efficiently and with less impact on the environment.
Battery can be charged easily at home or during a journey
using BMW 360° ELECTRIC solutions.
As a plug-in hybrid, the new BMW 330e iPerformance can also be
charged externally via the BMW i Wallbox Plus. The empty lithium-ion
high-voltage battery can be fully replenished in just two hours and 12
minutes using a BMW i Wallbox Plus (charging power: 3.7 kW, can be
installed at home or the workplace), so that the car’s maximum
electric range is available when the driver is ready to set off again.
The charging solutions available from BMW 360° ELECTRIC make topping
up the battery during the course of a journey that much easier.
The car is hooked up to the power supply via the charging
socket, located at the front left side, between the front wheel arch
and the A-pillar. A flap with an integral sealing system protects it
against ingress from moisture and dust, for example. The charging
socket itself has a corona ring, which uses a colour scheme to inform
the user which stage of charging has been reached. If the corona ring
flashes blue, the new BMW 330e iPerformance is in charging mode. It
then changes to a solid green light once the charging process has been
completed. A solid blue ring indicates a pause in charging, and a
flashing yellow ring tells you a system check is taking place.
Finally, a flashing red corona ring indicates that the charging system
is not active.
If no stationary charging options are available, the empty
battery can be brought up to at least 50 per cent of full charge while
on the move by activating SAVE BATTERY using the eDrive button.
Charging infrastructure in Singapore.
The Land Transport Authority (LTA) and Singapore Economic
Development Board (EDB) recently launched an electric vehicle (EV)
car-sharing programme that will see 1,000 EVs and 2,000 charging
points being rolled out from 2017 till 2020. Up to 20 percent of the
charging points will be available for public use. A different charging
plug standard, known as “Type 2”, was also introduced this year. While
it is not mandatory for existing vehicles and home chargers to switch
from Type 1 to Type 2, in the longer term, it is anticipated that most
vehicles and charging points in Singapore will follow the Type 2 standard.
BMW Asia is working with Greenlots to build up the charging
infrastructure in Singapore. There are currently 60 public EV charging
stations at 37 locations spread across the island. Drivers can locate
the charging stations nearest to them within the ChargeNow network
quickly and easily by making use of BMW ConnectedDrive Services in
their vehicle’s navigation system for real-time status, pricing
information and turn-by-turn directions. Powered by Greenlots,
ChargeNow is a mobility service from BMW i and it is the largest
public charging network in Singapore. BMW ConnectedDrive, the BMW
ConnectedDrive app and the Greenlots app make locating and using
charging stations run by partners an extremely fast and easy process,
while the ChargeNow card allows convenient electronic billing and payment.
Level load compartment floor and unrestricted through-loading
facility.
The neat integration of the high-voltage battery (gross
capacity: 7.6 kWh, net capacity: 5.7 kWh) in the area under the load
compartment gives the new BMW 330e iPerformance a level load
compartment floor, and full use of the through-loading system with
40:20:40 split rear seat backrests. Together with its primary boot
capacity of 370 litres (which can also be used without restriction),
the new BMW 330e iPerformance therefore offers all the everyday
practicality of a conventionally powered BMW 3 Series Sedan.
Another benefit of the intelligent positioning of the electric
drive system’s components is that the car’s finely balanced weight
distribution – 50 per cent at the front axle, 50 per cent at the rear
axle – has been preserved. This is one of the key factors underpinning
the dynamic and dextrous handling shared by all BMW 3 Series models.
Outstanding connectivity with BMW ConnectedDrive.
BMW ConnectedDrive is all about the link-up of the driver,
vehicle and outside world. As well as the intelligent energy
management mentioned earlier (using a BMW navigation system), this
technology also enables access to the most important vehicle
information at any time in the new BMW 330e iPerformance.
Inside
the car, the driver can call up data – such as the battery charge,
available ChargeNow public charging stations and journey distances
covered – on the display or pre-set a temperature for the passenger
compartment. The new BMW 330e iPerformance comes as standard with
auxiliary cooling (output: 5 kW). This function can be activated
either straightaway by means of the button on the car key, via the BMW
ConnectedDrive smartphone app or using a two-week timer on the iDrive
operating system.
The next activation is then shown on the Control Display, and
the driver also has the option of revising the schedule. Running the
heating or cooling functions while the car is charging does not
restrict its electric range.
The new BMW 330e iPerformance is now available for viewing at
Performance Motors’ showroom.
Additional information
enclosed:
1. The new BMW 330e iPerformance price.
2. The new
BMW 330e iPerformance specifications.
-End-
For media enquiries, please contact:
BMW Group Asia
Corporate Affairs Department
Email:
BMWAsiaCorpAffairs@bmw.com
Tel: (+65) 6838 9600
Media
Website: www.press.bmwgroup.com
LinkedIn: https://www.linkedin.com/company/bmw-asia
Performance Motors Limited
Public Relations
Belinda Bay
Email:
belinda.bay@simedarby.com.sg
Public Relations
Executive
Kenny Chong
Email:
kenny.chong.kafui@simedarby.com.sg
Tel: (+65) 6319 0268
The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad,
the BMW Group is the world’s leading premium manufacturer of
automobiles and motorcycles and also provides premium financial and
mobility services. As a global company, the BMW Group operates 31
production and assembly facilities in 14 countries and has a global
sales network in more than 140 countries.
In 2016, the BMW Group sold approximately 2.367 million cars and 145,000 motorcycles worldwide. The profit before tax was approximately € 9.67 billion on revenues amounting to € 94.16 billion. As of 31 December 2016, the BMW Group had a workforce of 124,729 employees.
The success of the BMW Group has always been based on long-term
thinking and responsible action. The company has therefore established
ecological and social sustainability throughout the value chain,
comprehensive product responsibility and a clear commitment to
conserving resources as an integral part of its strategy.
www.bmwgroup.com
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About Performance Motors Limited (PML)
Performance Motors Limited (PML) is a member of the Sime Darby
Group and the distributor of BMW cars and BMW motorcycles in Singapore
since 1979.
PML has achieved various accolades in the area of
sales achievement and service excellence in its 30-year history in the
luxury segment.
2002 - In an industry first, PML initiated a
customer lifestyle and rewards programme which most recently evolved
into the ‘BMW 7 Series Privileges Programme Plus’ – a distinctive
lifestyle and rewards programme that is exclusively available to
owners of the new BMW 7 Series in Singapore. Exclusive premium
experiences covering golfing, driver training, chauffeur services and
lifestyle have been specially designed with the discerning taste of
the BMW 7 Series customers in mind.
2003, 2004 - PML received
awards from BMW Asia in recognition of the BMW 7 Series’ segment
leadership.
2005 – PML sales powered to the top of the Singapore
luxury car market. PML added to its collection of BMW awards with the
Best Sales performance in the Asia region. PML sales established BMW
as the leading premium car brand in Singapore.
2006, 2007– PML
claimed market leadership among premium car brands in Singapore making
it three consecutive years. The flagship BMW 7 Series limousines used
to transport world leaders during the 2006 World Bank meetings and all
key government events, was once again reaffirmed as the choice for
leaders as the official car for various high-profile events such as
Barclays Singapore Open, the ASEAN Ministerial Meetings and the
Singapore Airshow.
2008 - PML opened the new Sime Darby
Performance Centre, the benchmark BMW Sales and Aftersales facility in
Asia, in September. The existing two premises at Sime Darby Centre and
East Coast Centre continue to serve BMW customers and strengthen PML’s
service excellence in conjunction with this new Performance Centre at
303 Alexandra Road.
2009 - BMW continued to be the limousine of
choice for the APEC meetings. PML was honoured as one of the Top 3
entries in the category Conquest BMW 7 series of BMW Excellence in
Sales 2009, the international competition for outstanding sales
performance.
2010 – PML broke the 4,000 unit sales record and set
a new milestone in its retail history with a remarkable achievement of
Top Luxury Car Brand in Singapore. PML reopened its refurbished
Aftersales facility in East Coast Centre (ECC), at 280 Kampong Arang
Road.
2011 - PML became the first ever luxury car brand and
dealer to surpass the competition, in a highly competitive car market
that has traditionally been dominated by volume driven marques. This
is the first ever situation anywhere in the world where BMW is the
leading car brand.
2012 – PML continued its trailblazing success
and retained pole position as the Number One car brand in Singapore
for a second consecutive year. PML’s Motorrad division proudly
recorded a year-on-year increase in sales by 50%. BMW continued to be
the official limousine for the Barclays Singapore Open for the sixth
consecutive year.
2013 - BMW was appointed the official limousine
of the 2013 International Maritime Defence Exhibition and Conference.
Performance Motors sponsored a fleet of 220 units of BMW 5 and 7
Series for the high-profile conference dedicated to maritime defence.
BMW Motorrad achieved remarkable growth to become the top selling
luxury bike in Singapore for the second consecutive year.
2014 –
PML announced the official inauguration of 315 Alexandra Road, a new
BMW facility which integrated a new BMW Motorrad showroom and an
Aftersales facility dedicated to BMW Fast Lane services. BMW fleets
continued to be the choice limousines for the Singapore Airshow 2014,
BNP Paribas WTA Finals 2014 and Louis Vuitton High Jewellery
event.
2015 - BMW was the preferred limousine to chauffeur
delegates for the World Engineers Summit 2015 and Asia Pacific
Homeland Security 2015. PML also welcomed the launch of BMW
ConnectedDrive, as well as, the all-new BMW 7 Series.
2016 - PML
recorded an all-time high for new car registrations. PML also launched
the Future Retail concept at the newly renovated BMW showroom at Sime
Darby Performance Centre which sets new standards in the automotive
industry through the use of innovative digital tools and engaging
retail environment. As a leading luxury car brand in Singapore, BMW
remained the preferred limousine for the Singapore Airshow 2016, SMBC
Singapore Open 2016 and Louis Vuitton High Jewellery Event 2016. BMW
was also proudly designated as the limousine of choice for the
Singapore Beach Polo Championship 2016, Singapore International Water
Week 2016 and National Gallery Singapore Gala 2016.
Article Offline Attachments.
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The new BMW 330e iPerformance now available in Singapore. Refined sporting ability and outstanding efficiency. PDF, EN, 406.86 KB
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BMW 330e iPerformance specification PDF, EN, 383.75 KB
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Addendum_BMW eDrive Technology PDF, EN, 334.3 KB