PressClub Belux · Article.
Tradition as inspiration. Les véhicules Hommages de BMW Group réunis pour la première fois au Concorso d’Eleganza Villa d’Este 2016.
Mon May 23 10:30:00 CEST 2016 Communiqué de presse
München/Cernobbio. Avec le slogan du centième anniversaire de BMW « The Next 100 Years » en tête, BMW Group réuni, pour la première fois l’ensemble des véhicules Hommages dévoilés au cours des dernières années. Ils sont réunis dans une scénographie spécifique « Hommage et Véhicules Concepts » dans le pavillon central de la Villa d’Erba en compagnie des modèles du passé qui les ont inspirés.
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Avec le slogan du centième anniversaire de BMW « The Next 100 Years » en tête, BMW Group réuni, pour la première fois l’ensemble des véhicules Hommages dévoilés au cours des dernières années. Ils sont réunis dans une scénographie spécifique « Hommage et Véhicules Concepts » dans le pavillon central de la Villa d’Erba en compagnie des modèles du passé qui les ont inspirés.
Munich/Cernobbio. With BMW’s centenary headline “The Next 100 Years” in mind, the BMW Group is bringing together, for the first time, the full line-up of Hommage vehicles unveiled over recent years. They will be joined on display at a special exhibition titled “Hommage and Concept Vehicles” in the Padiglione Centrale at Villa Erba by the models from the past that inspired them. The Hommage vehicles bridge the company’s past with its future in the form of exciting design studies. “With our Hommage vehicles we’re showing how proud we are of our roots – and, at the same time, how significant our history can be for our future,” says Adrian van Hooydonk, Senior Vice President BMW Group Design. “The historical reference points for these vehicles employed pioneering innovations, stand-out design and extraordinary feats of engineering to cast a significant influence over their times. The Hommage vehicles bring their unique character into the present day – both technically and in terms of design.”
As well as the BMW 2002 Hommage and BMW Motorrad R 5 Hommage, the
following Hommage vehicles, along with their inspirations from
history, will share a stage for the first time at this year’s Concorso
d’Eleganza Villa d’Este:
BMW M1 Hommage (2008).
BMW Group Design presented the first in the line of Hommage vehicles
– the BMW M1 Hommage – at the Concorso d’Eleganza Villa d’Este 2008 to
mark the 30th birthday of the BMW M1. Where the M1 was a super-sports
car brimming with passion and shorn of all compromise, the BMW Turbo
that went before it packaged innovative technical solutions into an
emotionally rich design. The BMW M1 Hommage embodies this combination
of technology and design, rationality and passion in an authentic,
modern-day interpretation of the mid-engined concept – complete, it
goes without saying, with twin BMW roundels above the rear lights on
the outer edges of the car’s tail.
BMW 3.0 CSL Hommage (2015).
For this car, the BMW Group Design team cast their minds back to the
BMW 3.0 CSL, a timelessly classical, iconic BMW coupe of the 1970s.
The BMW 3.0 CSL Hommage bows before the engineering accomplishments in lightweight construction and driving performance wrapped up in the
BMW 3.0 CSL. The Hommage vehicle brings the essence of the car into the present day through the use of intelligent lightweight design and modern materials, and showcases it in a new and pulse-quickening form. The BMW 3.0 CSL Hommage subtly references many of the characteristic features of its historical forebear, without resorting to simple mimicry.
BMW Concept Ninety (2013).
In 2013 BMW celebrated the 90th birthday of BMW Motorrad, and with it
90 years in the motorcycle-making business. The BMW R 90 S also provided a good reason to raise a glass in 2013, as the BMW Motorrad design icon turned 40. It was in recognition of these two landmarks that the BMW Group presented the BMW Concept Ninety at that year’s Concorso d’Eleganza Villa d’Este. Its eye-catching design and exquisite custom and performance parts endow the
BMW Concept Ninety with an exclusive and confident presence.
BMW 328 Hommage (2011).
The BMW 328 Hommage was unveiled to the global public for the first
time in 2011 to celebrate the 75th birthday of the legendary BMW 328
racing car. The study car wonders aloud what the designers might have
made of the BMW 328 in today’s world, with all the technical fineries
that would be at their disposal. The BMW 328 Hommage swaps aluminium
for carbon-fibre-reinforced plastic (CFRP) over large swathes of its
exterior and interior. CFRP offers the best balance between weight and
stability; it is lighter than aluminium and significantly stronger.
Fine leather, matt and high-gloss black polished aluminium and the
presence of all that CFRP enable the BMW 328 Hommage to paint a
picture of the original sports car’s unadulterated, pared-back
BMW Concept Coupé Milla Miglia (2006).
Back in 2006 – in the days before the term “Hommage vehicles” had
been coined – BMW sensed the flavour of times to come with the BMW
Concept Coupé Mille Miglia. A throwback to the victorious BMW 328
Mille Miglia Touring Coupé of 1940, it blended classical values with
the latest know-how and trailblazing creativity. As a symbol of the
sport of motor racing, the brand’s racing success and the spirit which
has carried engineers and drivers to ever greater heights of
accomplishment, decade upon decade, its modern exterior design – all
clear lines and asymmetric elements – creates a link between past
glories and future promise. Functional necessities governing the
arrangement of the engine, drive assemblies and passenger compartment
merge with the demands of aerodynamics to create an aesthetically
MINI ACV 30 (1997).
At the Monte Carlo Rally in January 1997 a concept study of the Mini Cooper was unveiled which offered a preview of the brand’s future face. Far from an exercise in nostalgia rooted in retro design, the MINI ACV 30 provided a modern interpretation of the vehicle concept behind the classic Mini. The two-seater, right-hand-drive, mid-engined ACV (Anniversary Concept Vehicle) turned heads with its wonderfully powerful proportions. But it also offered a window into how the hallmark design elements of the classic Mini – such as the hexagon radiator grille and large circular headlights – could be carried over into a 21st-century vehicle concept.