Do you need help? Please contact our support team from 9 to 17 CET via support.pressclub@bmwgroup.com.

PressClub France · Article.

MINI LIVING - Breathe. MINI dévoile un concept visionnaire d'espace de vie pendant le Salone del Mobile.

Munich/ Milan. MINI has teamed up with New York architects SO-IL to unveil the installation MINI LIVING – Breathe at this year’s Salone del Mobile in Milan. MINI LIVING – Breathe is a forward-looking interpretation of resource-conscious urban living within a minimal physical footprint.

MINI
·
Marques
·
Lifestyle
·
Événements Lifestyle
 

Press Contact.

Adeline Boinet
BMW Group

Tel: +33-130-439-378

send an e-mail

Downloads.

  
Attachments(1x, 76,21 KB)
  
Photos(2x, 4,06 MB)

Munich/ Milan. MINI has teamed up with New York architects SO-IL to unveil the installation MINI LIVING – Breathe at this year’s Salone del Mobile in Milan. MINI LIVING – Breathe is a forward-looking interpretation of resource-conscious urban living within a minimal physical footprint. The installation calls into question conventional living concepts and demonstrates how architecture can react creatively to future challenges presented by ever-shrinking living spaces and limited resources in urban areas.

 

In keeping with MINI’s adherence to the principles “Creative use of space” and “Minimal footprint”, the installation conjures attractive living spaces for up to three people within an area just five metres wide and ten metres tall. At the same time, MINI LIVING – Breathe shines the spotlight on the idea of “active experiencing”, in this case through awareness of environment. The concept views the home as an active ecosystem which can make a positive contribution to its environment – expressed here through intelligent use of resources essential to life, e.g. air, water and light. The transparent, flexible outer skin filters the air and floods the installation with natural light to ensure a bright and pleasant ambience inside. Plus, a roof garden stocked with vigorous, oxygen-producing plants does its bit to improve air quality and the urban microclimate around it. Also on the roof, an intelligent construction collects rainwater for further use. The basic structure of the installation features reusable, environment-friendly and recyclable materials, setting the seal on the concept’s keen all-round awareness of the resources involved.

 

Breathe is the third installation created as part of MINI LIVING – a creative, idea-sharing initiative launched by MINI in 2016 and headlined by architectural solutions for future urban living spaces. Last year, MINI LIVING showcased visionary concepts for shared and collaborative living/lifestyles/working in urban areas through the installations MINI LIVING – Do Disturb (in Milan) and MINI LIVING – Forests (at the London Design Festival).

 

Visitors to the Salone del Mobile on Via Tortona 32 (Torneria) in Milan, Italy can experience the installation from 4–9 April 2017 inclusive. The brand’s A/D/O design & research platform in New York has put together the fringe programme for the Salone.

Article Offline Attachments.

Article Media Material.

My.PressClub Login
 

BMW Group Streaming.

ANALYST AND INVESTOR CONFERENCE 2017.

Munich, 22.March. OnDemand transmission of the BMW Group Analyst and Investor Conference 2017.

open streaming site

CO2 emission information.

Fuel consumption figures based on the EU test cycle, may vary depending on the tyre format specified. Further information on official fuel consumption figures, specific CO2 emission values and the electric power consumption of new passenger cars is included in the “Guideline for fuel consumption, CO2 emissions and electric power consumption of new passenger cars", which can be obtained from dealerships and here as PDF.

Latest Facts & Figures.

Nouveaux tarifs MINI pour le mois d'avril 2011.
Tue Apr 19 10:28:32 CEST 2011
MINI Countryman
Nouveaux tarifs de la gamme BMW au mois de mars 2011.
Mon Mar 28 19:57:00 CEST 2011
BMW
Show all

Add your filter tags.

Communiqué de presse
Dossier de presse
Discours
Fact & Figures
Updates
Top-Topic
Submit filter
Clear all
 
Sun
Mon
Tue
Wed
Thu
Fri
Sat
 
Login