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BMW i - a new understanding of mobility.

The world, and with it the sphere of personal mobility, is experiencing a period of radical environmental, economic and social change. A rash of global developments such as climate change, the dwindling availability of resources and increasing urbanisation call for a new balance between the demands of the planet and the desires of the individual. Fresh solutions are required to underpin personal and, most importantly, sustainable mobility. The BMW Group has responded to this situation with the creation of a sub-brand which meets the changing needs of customers head-on: BMW i.

BMW i
·
Alternative Drive Systems, Mobility of the Future
·
Technology, Research & Development

1.      BMW i – introduction.  

2.      Purpose-built design – the LifeDrive concept.  

3.      Two vehicles, two drive concepts.  

4.      Inspirational design.  

5.      BMW i and sustainability.  

6.      BMW i – visionary mobility and mobility services.  

7.      Specifications.  

 

Please find attached the short and long version of the press kit "BMW i - a new understanding of mobility."

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CO2 emission & DAT.

Fuel consumption figures based on the EU test cycle, may vary depending on the tyre format specified. Further information on official fuel consumption figures, specific CO2 emission values and the electric power consumption of new passenger cars is included in the guideline “Guideline for fuel consumption, CO2 emissions and electric power consumption of new passenger cars", which can be obtained from all dealerships, from Deutsche Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen and at http://www.dat.de/en/offers/publications/guideline-for-fuel-consumption.html.

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