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BMW Innovations at Consumer Electronics Show (CES) 2015 in Las Vegas. BMW ConnectedDrive Store: Extreme flexibility when booking digital services and features.
Mon Dec 29 10:00:00 CET 2014 Press Release
BMW Innovations at Consumer Electronics Show (CES) 2015 in Las Vegas. BMW ConnectedDrive Store: Extreme flexibility when booking digital services and features.
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Osama El-Sherif
BMW Group
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München/Las Vegas. At BMW, connectivity between driver, vehicle and environment is about to get even simpler, even more personalised and even more flexible. The extensive range of digital services and features available under the umbrella of BMW ConnectedDrive can be booked and updated via the internet on your home computer or directly from the car – thanks to the BMW ConnectedDrive Store. The services are ready to use in the car in a matter of minutes. BMW is the only premium manufacturer to offer this convenient route to accessing online-based services. Following the successful launch of the BMW ConnectedDrive Store in Belgium and Luxembourg in early summer and in Germany in October of last year, it will also be available in the USA from spring 2015.
Booking services as and when needed.
BMW was one of the first car manufacturers to recognise the
significance of mobile communications, integrating them into its
vehicles through BMW ConnectedDrive. With the launch of the BMW
ConnectedDrive Store, this extensive range of connectivity solutions
can now be ordered online via the “My ConnectedDrive” customer portal.
Moreover, services and apps are accessible directly from the car via
the BMW ConnectedDrive menu. For example, RTTI (Real Time Traffic
Information) can be uploaded if you happen to be stuck in a traffic
jam and cannot rely on radio traffic news that may be inaccurate or incorrect.
As simple to use as the smartphone App Store.
In the car, the store has its own menu option under
ConnectedDrive or BMW Online, which can be selected via the iDrive
Controller. It is as easy to use as the well-known smartphone stores
and displays all the services that are available and already booked.
As soon as the password set up in the customer portal is entered,
services and features can be directly accessed, also for flexible
periods, and are ready to use in the car within a short space of time.
All BMWs in the USA with embedded SIM card.
All you need to use the BMW ConnectedDrive Store is a connection
via a SIM card built into the vehicle. In the USA this is standard on
all vehicles. The embedded SIM card is also required for the
Intelligent Emergency Call service, which in the event of an accident
establishes contact with a BMW Call Centre. The Call Centre agent will
speak to the vehicle occupants in their native language if they happen
to be abroad and will organise rapid and extensive assistance. Thanks
to automatic data transmission, the Intelligent Emergency Call system
can also assess the severity of the accident. This allows crucial
information to be conveyed to the rescue services even if the
occupants are not responding to questions from the Call Centre agent.
Intelligent Emergency Call can also be triggered manually to help other road users, for example to provide first aid at an accident site. Here, too, the system makes for greatly enhanced safety.
Following its successful introduction in Belgium, Luxembourg and Germany, the BMW ConnectedDrive Store is to be launched in the USA in spring 2015.