Do you need help? Please contact our support team from 9 to 17 CET via support.pressclub@bmwgroup.com.

PressClub Global · Article.

OSRAM becomes Official Partner of BMW Motorsport – 24h drivers use activating light to prepare for night-time outings.

When BMW Motorsport launches its latest assault on the 24-hour race at the Nürburgring (GER) on 27th and 28th May, it will look to gain a crucial advantage courtesy of OSRAM’s innovative light technology, OSRAM being the new Official Partner for the endurance classic in Germany’s Eifel mountains.

BMW Motorsport
·
24h Races
 

Press Contact.

Ingo Lehbrink
BMW Group

Tel: +49-89-382-76003
Fax: +49-89-382-28567

send an e-mail

Downloads.

  
Attachments(1x, ~264.68 KB)

This article in other PressClubs

Munich. When BMW Motorsport launches its latest assault on the 24-hour race at the Nürburgring (GER) on 27th and 28th May, it will look to gain a crucial advantage courtesy of OSRAM’s innovative light technology, OSRAM being the new Official Partner for the endurance classic in Germany’s Eifel mountains. The goal is to prepare the drivers as well as possible for the specific challenges they will face during the night on the toughest racetrack in the world. In cooperation with the experts at OSRAM, the systematic use of biologically effective light will improve the performance of the BMW Team Schnitzer drivers.

“The competition at the Nürburgring 24 Hours is possibly more intense this year than ever before in the history of this iconic race. That makes the details all the more important,” said BMW Motorsport Director Jens Marquardt. “As such, I am really happy that we have OSRAM on board as Official Partner. With its innovative solutions and experience in the field of light, the company will make a valuable contribution to allowing our drivers to adapt to the unique challenges of the Nordschleife at night during the race.”

“We are delighted that BMW Motorsport is counting on our innovative light solutions,” said Stefan Kampmann, chief technology officer and member of board of management at OSRAM. “Maximum performance is expected in competitive sport, for which we will provide the racing team with the best possible support with our expertise in light.”

So-called “biologically effective light” can have a positive effect on an athlete, for example by signalling to the body to become active and perform at its best, even at an inconvenient time of day. Conversely, it can also initiate and facilitate relaxation.

One example of this is a light alarm clock developed by OSRAM, and light glasses for mobile use. It is possible to set various colours and brightness levels of light with the light and light glasses. While red light is well suited to regeneration, cool white, bluish light causes the body to wake up faster and more effectively, as it simulates the sky during the daytime. At the Nürburgring 24 Hours, this technology can be used to systematically prepare the drivers for their outings in the dark and to allow them to return to optimal performance faster after rest periods.

“Light plays a crucial role in a 24-hour race – not only for the car, but also for us as drivers,” said DTM Champion Marco Wittmann (GER), who will compete at the “Green Hell” in the number 42 BMW M6 GT3 for BMW Team Schnitzer. “I think it’s great that we are taking a new approach this year. Every percentage of the race that you can be more awake and focussed as a driver can be what ends up making the difference.”

His team-mate Martin Tomczyk (GER) added: “Maximum concentration – that is our priority as drivers during the night in 24-hour races. Which is why I have high hopes for the innovations in the area of light that we are going to test this time at BMW Team Schnitzer. You always have to try new things in motorsport to gain an advantage. This is definitely one of those things.”

The drivers are not the only ones under great strain during the race. The same can be said of the engineers. Artificial daylight will also be used at their work spaces during the night shifts and at the Schnitzer pit stand.

 

About OSRAM:

OSRAM, based in Munich, is a globally leading lighting manufacturer with a

history dating back about 100 years. The product portfolio includes high-tech applications based on semiconductor technology, such as infrared and laser lighting. The products are used in highly diverse applications, ranging from virtual reality, autonomous driving and mobile phones to smart and connected lighting solutions in buildings and cities. In automotive light, the company is the global market and technology leader. At the end of the 2016 business year (30th September), OSRAM employed roughly 24,600 employees around the world in its continued operations (without Ledvance) and achieved a company revenue of almost 3.8 billion Euros this financial year. The company trades on the stock exchanges in Frankfurt am Main and Munich, under WKN: LED 400 (stock exchange code: OSR). You can find more information online at www.osram.de.

Article Offline Attachments.

My.PressClub Login
 

BMW Group Streaming.

BUILT IN THE US: THE ALL-NEW BMW X3.

Here you can see the live transmission of the event in Spartanburg, USA.

open streaming site

CO2 emission information.

Fuel consumption figures based on the EU test cycle, may vary depending on the tyre format specified.

Further information on official fuel consumption figures, specific CO2 emission values and the electric power consumption of new passenger cars is included in the guideline "Guideline for fuel consumption, CO2 emissions and electric power consumption of new passenger cars", which can be obtained from all dealerships, from Deutsche Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen and at http://www.dat.de.

Add your filter tags.

Press Release
Press Kit
Speech
Fact & Figures
Spanish
  • Language of file attachment
  • Arabic
  • Chinese (simplified)
  • Chinese (traditional)
  • English
  • English
  • French
  • German
  • Italian
  • Japanese
  • Korean
  • Russian
  • Several languages
  • Spanish
Updates
Top-Topic
Submit filter
Clear all
 
Sun
Mon
Tue
Wed
Thu
Fri
Sat
 
Login