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BMW showcases mobility at the Cannes Film Festival and presents the new BMW 7 Series for the first time in Europe in a luxurious international setting.

Wed May 13 11:00:00 CEST 2026Press Release

BMW is once again supporting the Cannes Film Festival as its official mobility partner, providing an exclusive shuttle service for filmmakers, guests and festival partners. This is the fifth time the car manufacturer has supported the prestigious festival, this year with more than 150 electrified vehicles. At the same time, the updated BMW 7 Series is making its European public debut in Cannes. Other highlights on the Côte d’Azur include BMW 7 Series cars ...

BMW
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7 Series
 
  
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The Start of a New Era: The BMW Group at Auto China 2026.

Fri Apr 24 08:00:00 CEST 2026Press Release

+++ World premieres of the BMW iX3 Long Wheelbase, the BMW i3 Long Wheelbase, and the new BMW 7 Series +++ New BMW 7 Series featuring BMW Neue Klasse technologies for the first time +++ BMW digital experience and driver assistance systems developed specifically for the Chinese market – Emotional MINI concept cars +++

BMW
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MINI
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Corporate
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Corporate Events
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Asia
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Beijing
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7 Series
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i3
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iX3
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Long Wheelbase
 
  

MINI and Paul Smith present A Garden of Curiosity at Salone del Mobile 2026

Fri Apr 10 09:00:00 CEST 2026Press Release

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+++ MINI and Paul Smith bring their playful, optimistic DNA to Salone del Mobile +++ Design installation showcases latest MINI Paul Smith Edition +++

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F66
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Concept Vehicles & Design
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MINI Cooper
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BMW
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MINI Convertible
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3 Door
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Design
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MINI Design
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Special Vehicles
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Double victory: BMW iX3 named “World Car of the Year” and “World Electric Vehicle” 2026.

Wed Apr 01 15:49:55 CEST 2026Press Release

+++ Triumph for the BMW Group and the Neue Klasse +++ Tenth and eleventh title wins for the BMW Group +++ Jury members issue purchase recommendations for more than 413 million readers +++

Awards
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BMW
 
 
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Prestigious awards for BMW models at the start of the year.

Thu Feb 26 08:00:00 CET 2026Press Release

BMW has made a strong start to the year, with multiple victories in top award events. Three BMW model series took first place in German “auto motor und sport” magazine’s “Best Cars” competition. And four BMW models came out on top in “What Car?” magazine’s “Car of the Year Awards 2026”. This continues a string of successes in German and international polls. Award wins across many different model series underscore how balanced the BMW product range is. The ...

Awards
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BMW
 
 
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Major milestone: First pre-series vehicles for new BMW i3 roll off the assembly line at BMW Group Plant Munich

Wed Feb 04 10:00:00 CET 2026Press Release

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+++ New production lines go into pre-series operation at BMW Group Plant Munich +++ Series production of new BMW i3 to begin in second half of 2026 +++

iFACTORY
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Neue Klasse
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BMW i
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BMW model updates, spring 2026.

Wed Jan 28 08:00:00 CET 2026Press Release

+++ Reduced consumption and increased range for BMW iX1 and BMW iX2 +++ BMW iX3 option for faster charging +++ BMW M5 and BMW XM Label prepared for future Euro 7 emissions standard +++ Tyre repair kit Plus now standard for models like BMW X3, BMW 2 Series Gran Coupé and BMW 5 Series Sedan +++

BMW i
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BMW
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Warm-up for Neue Klasse at BMW Group Plant Munich: Functional checks of new production equipment successfully completed

Thu Dec 18 10:00:00 CET 2025Press Release

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+++ Pure iFACTORY: digitally planned and built from the outset +++ Start of series production for new BMW i3 in the second half of 2026 +++

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Locations
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Production Plants
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Logistics
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Munich
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BMW
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Production, Recycling
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BMW enjoys sweeping success at prestigious German awards events: “Golden Steering Wheel” for BMW iX3 and BMW M5 Touring from “Auto Bild” and “Bild am Sonntag”. Plus: Nine awards make BMW the outstanding manufacturer in “Auto Zeitung” readers’ poll.

Wed Nov 19 00:01:00 CET 2025Press Release

+++ BMW iX3 awarded “Golden Steering Wheel” for “Best Innovation” +++ BMW M5 Touring wins in the “Upper/Luxury Class” category +++ “Auto Trophy” awards from “Auto Zeitung”: BMW victories across the entire product range – from compact to luxury class +++ Readers once again vote BMW “World’s Best Brand” +++

Awards
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BMW
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Lifestyle
 
 

BMW x SipaBoards: bringing riding pleasure, innovation and electric lifestyle to the water.

Tue Oct 07 09:00:00 CEST 2025Press Release

+++ BMW expands electric innovation into water sports +++ Highly efficient electric motor +++ Connected, self-inflating stand-up paddleboard (SUP) +++ Innovative mounting system for attaching accessories quickly +++ User interface on the carbon-fibre paddle inspired by the BMW Neue Klasse +++ Lifestyle Accessory Capsule contains, among other things, an Insta360 X5 camera and stylish clothing from the BMW range +++ Graphics concept by BMW Group Designworks, ...

BMW
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Sports
 
 

BMW Group’s newest, most innovative production site officially opens in Debrecen

Mon Sep 29 22:59:39 CEST 2025Press Release

+++ Impressive ceremony combines Hungarian culture and modern automotive production +++ First BMW Group car plant to rely entirely on electricity from renewable energy during normal operation +++ Latest technologies based on BMW iFACTORY principles, with first Gen6 high-voltage battery production facility on-site +++ New BMW iX3 to enter series production as first Neue Klasse vehicle in late October +++

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Mobility of the future
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Debrecen
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iX3
 
 

BMW model updates, autumn 2025.

Wed Sep 24 09:00:00 CEST 2025Press Release

+++ New petrol engines for BMW M240i xDrive Coupé as well as for entry models into the world of BMW M in the BMW 3 Series and 4 Series +++ More power and lower emissions +++ Greater range of exterior colours for BMW 2 Series Gran Coupé +++ BMW X3 with additional interior upgrades +++ Various improvements for BMW Connected Drive +++

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Exclusive Video Documentation about the development of the Neue Klasse.The biggest future project of the BMW Group.

Mon Sep 08 08:50:00 CEST 2025Press Release

Neue Klasse
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BMW
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iX3
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Innovation
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People
 
 

The BMW Group at IAA Mobility 2025: the new BMW iX3 celebrates its world premiere.

Tue Aug 05 12:00:00 CEST 2025Press Release

+++ The BMW iX3 makes its debut as the first Neue Klasse model +++ Exhibitions and events across Munich +++ Open Space in the city centre +++ BMW also presents a number of other new models +++ MINI unveils two JCW show cars +++ BMW Motorrad looks ahead to the future of fully electric scooters +++ BMW Welt opens new type of high-performance charging hub +++

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BMW
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Corporate Events
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Munich
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Europe
 
 

Turning Vision into Reality: the new BMW iX3 – the first Neue Klasse model drives product sustainability.

Mon Aug 04 12:00:00 CEST 2025Press Release

Sustainability along the entire life cycle +++ Neue Klasse offers a comprehensive sustainability approach in supply chain, production and use phase measures +++ Focus on decarbonization and resource conservation +++

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Corporate
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Efficient Dynamics
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BMW
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BMW i
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iX3
 
 

BMW Group brings on board media agency Dentsu to kickstart its new media strategy for Europe.

Tue Jul 29 16:00:00 CEST 2025Press Release

+++ Dentsu assumes central role as media agency for BMW, MINI and BMW Motorrad across all European markets +++ Focus on AI-based efficiency, customer orientation and sustainable media work +++ Holistic brand management and multi-channel planning approach +++ Introduction in time for Neue Klasse launch +++

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MINI
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BMW
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BMW Motorrad
 
 

My BMW App shows drivers CO2 emissions over the entire life cycle for the first time.

Mon Jul 21 10:00:00 CEST 2025Press Release

+++ BMW Group expands the range of My Trips driving statistics for the My BMW App and MINI App +++ The driver’s carbon impact is based on their vehicle’s footprint and routes driven +++ Available for selected models with all types of drive system +++

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MINI
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ConnectedDrive
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BMW
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New BMW brand campaign uses dancing octopus to visualise the Heart of Joy central control unit.

Fri Jun 20 08:00:00 CEST 2025Press Release

With its new brand campaign and “Meet Okto the Octopus” video, BMW provides an unusual insight into the operation of its new Heart of Joy central control unit. The star of the video is an octopus performing a perfectly coordinated underwater choreography – as an analogy for the way the Heart of Joy will intelligently coordinate key driving functions in future BMW vehicles, starting with the Neue Klasse models.

BMW
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Lifestyle
 
 

BMW starts 2025 with numerous award wins.

Wed Feb 26 09:00:00 CET 2025Press Release

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Two BMW model series take first place in their respective vehicle categories in the renowned “Best Cars” readers’ poll of German car magazine “auto motor und sport”. And BMW achieves a triple victory in the UK at “What Car?” magazine’s 2025 “Car of the Year Awards”. BMW thus seamlessly continues its string of successes in competitions in Germany and on international markets.

Awards
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BMW
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Lifestyle Products
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Lifestyle
 
 

The new BMW 2 Series Gran Coupé - Additional Media Assets.

Wed Feb 26 00:01:00 CET 2025Press Release

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On location photos and footage International Media Launch in Barcelona.

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BMW
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