+++ Exclusive three-door interpretation of a BMW Touring +++ Unique colour and material concept +++ Limited-run small series for collectors and enthusiasts +++
+++ Two days before the world's largest motor show, BMW demonstrates driving manoeuvres with the high-performance test vehicle BMW Vision Driving Experience +++ Lightning-fast Heart of Joy central computer takes the driving dynamics of future BMW models to a new level +++ Munich/Shanghai.
+++ BMW Group Sound Design Studio develops all-new sound concept for the next generation of BMW vehicles slated for launch from 2025 +++ BMW Operating System X enables drive sounds tailored extremely precisely to the driving situation at hand in Personal Mode and Sport Mode +++ Immersive spectrum of audio effects augments the emotionally engaging, holistic user experience provided by the new BMW iDrive +++
+++ BMW and MINI create thematic worlds for Milan Design Week ++ Focus on personalisation ++ New location in the historic Palazzo Borromeo d'Adda +++
+++ The BMW Group continues to consistently implement its successful product strategy +++ World premiere of the first all-electric performance models MINI John Cooper Works Electric and MINI John Cooper Works Aceman +++ First joint motor show appearance of BMW Vision Neue Klasse and BMW Vision Neue Klasse X +++
+++ Adrian van Hooydonk reorganises BMW Group Design, brings in Maximilian Missoni +++ Two BMW Design studios going forward +++ Digital experience and Colour and Material Design enhanced +++
Two world debuts, with the world premiere of the all-new BMW M5 and BMW X3 • New BMW M4 CS seen in the UK for the first time • BMW’s Hypercar, the BMW M Hybrid V8, to storm up the hill • The BMW Vision Neue Klasse, BMW Concept Skytop and one-of-a-kind BMW i5 Flow NOSTOKANA on display at the Stable Yard •An array of historic racing cars from BMW Group Classic to participate • The BMW R20 concept, BMW Motorrad’s bold mechanical masterpiece, to take to the ...
+++ Unique and exotic car design +++ Combination of aesthetics and dynamics at the highest level +++ References to historic BMW Z8 and BMW 503 +++
+++ Pioneering BMW Vision Neue Klasse on show for the first time in China +++ World premiere of the new MINI Aceman and the new BMW i4 +++
BMW Group Design shows holistic vision of the future for Design Week in Milan +++ Insights into the creative development process of the BMW Vision Neue Klasse and the BMW Vision Neue Klasse X
+++ Innovative drive and chassis control delivers more precision, more dynamic performance, more efficiency, more fun +++ personal favorite sound with the new BMW iDrive +++ resource-saving plant-based material “Verdana” in the interior +++ Spacious, open, progressive design +++
Commercial tower is intended to set new standard for environmentally sound architecture +++ Designworks has been commissioned with crafting the building’s interactive façade +++ Signing of the partnership agreement at BMW Welt in Munich
Our definition of “the new” takes an unusual course for the BMW Vision Neue Klasse, as the international campaign places the brand promise “Freude forever.” at the heart of its communications.
+++ A glimpse of the future for the BMW brand: electric, digital and circular +++ Design pared down to key BMW-typical elements +++ Next generation of BMW iDrive as interface between real and virtual worlds +++ More efficiency and driving pleasure, thanks to sixth-generation BMW eDrive technology +++
+++ BMW Group subsidiary delivers cross-industry impetus for innovation, design and sustainability. +++ Creative environment inspires the future of mobility. +++ Digital processes open new possibilities for creativity and communications in the field of design. +++
+++ BMW Mixed Reality Slider: into the virtual world in five steps. +++ Advanced BMW Head-up-Display in NEUE KLASSE from 2025. +++ Full-colour E Ink technology enables up to 32 colours. +++
+++ World premiere: Body surface with real color change thanks to electrophoretic technology +++ Potential for future interior and exterior applications +++
The highest distinction – the Gold Award – in the Communication discipline acknowledges the creativity, technological execution and visual quality of the innovative presentation held at #NEXTGen 2020. The BMW Group also claimed another six iF Design Awards in the categories Product, Communication and Professional Concept.
+++ BMW IconicSounds Electric expands with sound of the BMW Concept i4 co-created with Hans Zimmer +++ Jointly developed start/stop sound in all electrified BMW models from July 2020 +++
Good morning, and welcome to the BMW Group! This is the time of year we usually meet in Geneva and it is unfortunate that this year, we are unable to do so. However, safety is always our highest priority and we fully understand and respect the decision taken by the Federal Council of Switzerland.