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Press Release


As of 1st of November Husqvarna Motorcycles enters the Brazilian market.

  • 01.11.2012
Contained media data:
Husqvarna TE 310 R Model Year 2013 (06/2012) Show all media

Biandronno/San Paolo.  As of 1st of November Husqvarna Motorcycles will enter the Brazilian market through BMW Group do Brazil.


Husqvarna Motorcycles set a new milestone in its expansion strategy entering this strategic motorcycle market. The Brazilian motorcycles market is quickly increasing its volume becoming one of the most important markets worldwide and is currently the 5th largest market for BMW Motorrad.


The first models available in the Brazilian market will be two competition Enduro models, the TE 477 and TE 310R. Sales operation starts from beginning of 2013.


Husqvarna models will be distributed through selected Dealers; some are already part of the BMW network.


The Dealer’s internal communication system will be upgraded according to the Husqvarna Corporate Identity offering dedicated space to represent the Brand.


New sales, after sales and service organization will be dedicated to Husqvarna customers. Husqvarna Dealer representatives will receive sales and technical training ensuring full capacity in servicing the Brazilian customers.


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Archive Husqvarna TE 310 R Model Year 2013 (06/2012) Link to detailed page
21.06.2012 | P90097849
Husqvarna TE 310 R Model Year 2013 (06/2012)

If you have any questions regarding this press release, please contact:

BMW Group
Danilo Coglianese

Tel.: +49-89-382-25506
E-mail: danilo.coglianese@bmwgroup.com

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