French customers are extremely environmentally conscious. When they buy a car, they look for product substance as well as for low fuel consumption and emissions. And this is why more and more French drivers decide for “sheer driving pleasure” in a BMW: almost 50,000 last year alone. And the number is rising. In the first nine months of this year, BMW has improved sales by over 11 percent here in France. Our customers in France and all around the world know: BMW shows the way with efficient premium cars. No other manufacturer has reduced carbon emissions further than the BMW Group.Here right next to me you see the new BMW 3 Series Sedan and the new BMW 3 Series Touring! Both models have been revised. They are now even more attractive, more powerful and more economic. With the lowest carbon emissions, the new BMW 3 Series is best in class. What’s more, BMW enables you to drive tomorrow’s technology today. The BMW 330d with optional BluePerformance technology already complies with the emission standard EU6, scheduled to take effect in 2014.
Dr. Klaus Draeger, Member of the Board of Management of BMW AG, Development.
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Ladies and Gentlemen - The world premiere of the BMW Concept X1! It is obvious at first sight: This vehicle builds on the tradition of the BMW X models. However, as a true BMW, it breaks new ground and demonstrates a unique character.Today, as the first car manufacturer ever, we are presenting an SAV in the premium compact class. This vehicle combines the functionalities of our X models with the advantages of a compact car in a highly innovative and contemporary manner.The series model will be presented as early as next year.The new BMW 7 Series gets on the stage.Dr. Reithofer: In the luxury segment, the new BMW 7 Series’ efficiency is unrivalled. Let’s take the 730d as an example: It uses only 7.2 liters of diesel per 100 kilometers.BMW Concept 7 Series ActiveHybrid.gets on the stage.Dr. Reithofer: World premiere of the BMW Concept 7 Series ActiveHybrid.What you see here is the next step in our EfficientDynamics strategy. A step allowing for "sheer driving pleasure” at even lower fuel consumption. This car is a mild hybrid concept, combining a highly efficient V8-cylinder petrol engine and an electric drive.The main question is: How does the customer stand to benefit? First: Maximum efficiency in the luxury class combined with maximum dynamics in the hybrid segment.The new BMW 7 Series will be available as a hybrid! We are presenting the series model as early as next year.
MINI Press Conference.
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Unveiling of the MINI Crossover Concept by the four HOMP-Boys.Today it gives me great pleasure to present to you a future design for the MINI family—the MINI Crossover Concept. The four HOMP-Boys just gave us a preview of this visionary design. This concept vehicle shows a new level of versatility—for both the interior and the exterior.And thanks to its unconventional all-wheel drive—this vehicle offers both the driver and passengers an entirely new car experience.This MINI Crossover Concept is born from the success of the brand the world over. MINI is the world’s fastest growing premium brand.
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