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PressClub United Kingdom · Article.

ROLLS-ROYCE DAWN ‘INSPIRED BY MUSIC’ TAKES TO THE STAGE

The social, convivial atmosphere of Dawn has been encapsulated in a light-hearted music video introducing Dawn ‘Inspired by Music’.

Brand and Products
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Cullinan
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Dawn
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Bespoke Cars
 

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Malika Abdullaeva
Rolls-Royce Motor Cars

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The social, convivial atmosphere of Dawn has been encapsulated in a light-hearted music video introducing Dawn ‘Inspired by Music’.

In a playful twist, Dawn ‘Inspired by Music’ was taken for a spin in Rolls-Royce’s anechoic chamber, at the Home of Rolls-Royce in Goodwood, West Sussex. The special sound-deadening room is most commonly used during the build process of all Rolls-Royce motor cars to detect any unwanted extraneous sounds, resulting in models such as the world’s most silent car, a Rolls-Royce Phantom.

A hyper-sensitive microphone was used to capture the mechanical and electrical tones of Dawn, including the soft closing doors, the umbrella exiting from its home in the door, the windscreen wipers, indicators and the Spirit of Ecstasy proudly taking her place on the prow of the motor car. These sounds were then mixed together with deconstructed music stems to create a wholly new track.

Dawn ‘Inspired by Music’ follows in the footsteps of its hugely successful stablemate, Wraith ‘Inspired by Music’. The motor car features the unrivalled aural experience of the marque’s Bespoke Audio system; the Lyrical Copper exterior paint finish is presented with a blend of brushed and polished textures, elegantly hinting at the use of copper found in only the very best audio systems. An alternative exterior colour-way of Andalusian White may also be specified.

Dawn ‘Inspired by Music’ will be presented at the Concorso D’Eleganza Villa d’Este, 26-27 May 2018.

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The values for fuel consumption, CO2 emissions and energy consumption shown were determined in a standardised test cycle according to the European Regulation (EC) 715/2007 in the version currently applicable. The figures refer to a vehicle with basic configuration in Germany and the range shown considers transmission (automatic or manual) and the different wheels and tyres available on the selected model and may vary during the configuration.

The values of the vehicles labelled with (*), are already based on the test cycle according to the new WLTP regulation and are translated back into NEDC-equivalent values in order to allow a comparison between vehicles. More information on the transition from NEDC to WLTP test procedures can be found here.

These figures are intended for comparison purposes and may not be representative of what a user achieves under usual driving conditions. For plug-in hybrid vehicles and battery electric vehicles the figures have been obtained using a combination of battery power and petrol fuel after the battery had been fully charged. Plug-in hybrid vehicles and battery electric vehicles require mains electricity for charging. The CO2 emissions labels are determined according to Directive 1999/94/EC and the Passenger Car (Fuel consumption and CO2 Emissions Information) Regulations 2001, as amended. They are based on the fuel consumption, CO2 values and energy consumptions according to the NEDC cycle.

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