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PressClub USA · Article.
Innovation Days 2009.
Thu Oct 08 16:00:00 CEST 2009 Press Kit
Interior, Infotainment, Mobility.
Press Contact.
Thomas Plucinsky
BMW Group
Tel: +1-201-307-3701
send an e-mail
1. In the Car of the Future.
1.1 Creating the Right Light Architecture within the Car. ................................................... 3
1.2 Innovative Seating Systems. ............................................................................................. 13
1.2.1 The Bionic Seat: Following the Example of Nature. ....................................................14
1.2.2 Anatomy as a Role Model – the Right Seat for the Right Body
(Space Comfort Shell). .........................................................................................................18
1.2.3 Good for your Back: the Ergo Seat. ..................................................................................21
1.3 Displays of the Future. ......................................................................................................... 25
1.3.1 The Full-Colour Head-Up Display – Bright is Beautiful. .............................................26
1.3.2 Head-Up Display Max – More than 16:9. ........................................................................28
1.3.3 Must Displays Always be Black and Flat?
The MINI Center Globe as Inspiration for Series Development. ..............................30
1.3.4 Innovative Laser Technology – the (Bright) Signs of the Times. ..............................31
1.4 Active Sound Design – a New World of Sound. ........................................................... 35
2. Infotainment of the Future.
2.1 MINI Gets Connected – the New World of In-Car Entertainment. .......................... 42
2.2 “Rock-Island” or “Jazz-Archipelago”? – the MINI Music Map. ................................. 51
2.3 Video Always and Everywhere –
Personal Video from BMW ConnectedDrive. ............................................................... 54
3. Paving the Way into the Future of Individual Mobility.
3.1 Sustainable Traffi c Management. ................................................................................... 58
3.1.1 Cars “Talking” to the Traffi c Lights – Traffi c Data for Greater Effi ciency. ...............58
3.1.2 Inter-Modal Route Guidance – the Best of Everything. ...............................................60
3.1.3 TPEG – the Data Revolution. ...............................................................................................62
3.2 Intelligent Heat Management. ........................................................................................... 67
3.2.1 No More Cold Starts. ............................................................................................................68
3.2.2 Heating with Waste Heat, Avoiding Emissions. .............................................................69
3.2.3 Electricity from Waste Heat – the Thermoelectric Generator. ...................................71