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North American Launch of the “BMW Art Guide by Independent Collectors” to Kick off at Art Basel Miami Beach

Miami, FL – BMW today announced that North American launch of “The BMW Art Guide by Independent Collectors,” a joint publication by BMW and the Independent Collectors, an online network for collectors of contemporary art. The company will use this year’s Art Basel Miami Beach as the platform for its North American launch.

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Guide Represents First-Ever Global Overview of Top Private and Publicly Accessible Art Collections


Miami, FL – BMW today announced that North American launch of “The BMW Art Guide by Independent Collectors,” a joint publication by BMW and the Independent Collectors, an online network for collectors of contemporary art. The company will use this year’s Art Basel Miami Beach as the platform for its North American launch.


The lavishly illustrated volume, produced by the preeminent art-book publisher Hatje Cantz, will take readers on a tour of over 30 countries to explore the 173 most important contemporary art collections in the world, including such highlights as Sammlung Boros (Germany), the Devi Art Foundation (India) and the Hess Art Collection (Argentina, South, Africa, USA.) Concise portraits of each collection will accompany vibrant images of master art works at the different locations.


The “BMW Art Guide for Independent Collectors” represents BMW’s first joint publication with Independent Collectors, opening a new chapter in a partnership dating back to 2009. The book includes portraits of 173 art collections, both private and publicly accessible. A prestigious network of collectors, galleriests, artists and journalists collaborated on the research and image compilation that went into this groundbreaking work. No other such portfolio of the world’s great contemporary art collections exists, either in book form or in a digital format, and a number of the collections displayed in the guide are opening their doors to art lovers and connoisseurs for the first time.


“This project is a true milestone for our Independent Collectors platform,” said Christian Schwarm, founder of Independent Collectors. “Until now, all our activities have been online, where we’ve sought to present private collections digitally and interact with art lovers and collectors around the world. It’s wonderful to see the vast network of relationships we’ve built up since our founding in 2008 find expression as a beautiful object in its own right.”


BMW has been a partner of Art Basel Miami Beach for many years, in addition to Art Basel in Basel and soon Hong Kong. BMW will again provide the official VIP shuttle service for visitors to the show. The vehicles will ensure a seamless linkage between the various event locations and show venues.


Three of the legendary BMW Art Cars will be exhibited in Miami in a special pavilion in the Botanical Gardens next to the fair. In addition to the vehicles that Frank Stella and Alexander Calder created in the 1970s, Robert Rauschenberg’s “rolling sculpture” from 1986 will also be on display. A fourth car, the BMW Art Car by Jenny Holzer from 1999, will be exhibited in the Art Collectors Lounge at the showground.


BMW Group In America

BMW of North America, LLC has been present in the United States since 1975.  Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003.  The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand of motor vehicles, including motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars; DesignworksUSA, a strategic design consultancy in California; a technology office in Silicon Valley and various other operations throughout the country.  BMW Manufacturing Co., LLC in South Carolina is part of BMW Group’s global manufacturing network and is the exclusive manufacturing plant for all X5 and X3 Sports Activity Vehicles and X6 Sports Activity Coupes.  The BMW Group sales organization is represented in the U.S. through networks of 338 BMW passenger car and BMW Sports Activity Vehicle centers, 139 BMW motorcycle retailers, 115 MINI passenger car dealers, and 32 Rolls-Royce Motor Car dealers.  BMW (US) Holding Corp., the BMW Group’s sales headquarters for North America, is located in Woodcliff Lake, New Jersey.

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Independent Collectors

Independent Collectors is the first international online network for collectors of contemporary art. Since 2008 the platform has provided collectors the opportunity to present their private art collections online and to interact with like-minded people from around the world. Today, more than 4 000 collectors from over 90 countries are registered with Independent Collectors, making publicly accessible more than 18 000 works of art in roughly 1 800 online exhibitions. As such, Independent Collectors constitutes the largest online resource of contemporary art in private hands.

Hatje Cantz

Based in Ostfildern, near Stuttgart, and with a branch in Berlin, Hatje Cantz is one of the world’s leading specialist publishers of art books. Working in close cooperation with international museums and artists, Hatje Cantz publishes approximately 250 new releases appear each year, more than half of them in English and/or multiple languages. Aside from its artist monographs, the publishing house cooperates with established art institutions to produce catalogues with academic merit. Hatje Cantz sees itself as a facilitator of art whose goal is to inspire and disseminate knowledge about art and artists. Its publishing program brings together the most compelling international titles on art, photography, and architecture. Its high-quality production and worldwide distribution of individually designed, carefully produced books are the publisher’s core brand and passion.


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