+++ MINI and Vagabund present two unique MINI Countryman one-off show cars inspired by adventure, community and festival culture +++ The MINI Countryman becomes a dynamic stage for lifestyle, music and self-expression +++ Vehicle individualization that only MINI can do +++
Woodcliff Lake, NJ: MINI USA announces the MINI Red Line Edition for Model Year 2026. This next special edition model will be available exclusively on the MINI Cooper S 4-Door and is the latest entry in the brand’s ongoing series of limited-run special edition variants.
MINI unveils two exclusive John Cooper Works showcars at the IAA Mobility 2025 in Munich in the MINI Pavillion at Lenbachplatz - created in collaboration with a world-famous lifestyle brand. The Open Space at Max-Joseph-Platz invites visitors to Central London, presenting heritage, racing and all-electric mobility from MINI.
Woodcliff Lake, N.J. – February 28, 2023 – Waves rolling gently onto the beach and the endless horizon in view – a day at the seaside offers refreshingly expansive perspectives and a feeling of freedom. In line with this, the new MINI Cooper S Convertible Seaside Edition, celebrating 30 years of individual style and maximum fresh-air driving fun is destined for U.S. shores.
Woodcliff Lake, N.J. – September 21, 2022 – MINI USA today announced the launch of the MINI 20 Years Edition, in celebration of the brand’s 20 years in the U.S. The special edition has been produced as a 2023 MINI Cooper S Hardtop 4 Door and will arrive at dealers in the U.S. this month with a Manufacturer’s Suggested Retail Price (MSRP) of $36,315 plus an additional $850 for Destination and Handling.
The British designer converts a classic Mini from the 1998 MINI Paul Smith Edition and reinvents the classic in the process. The customised car is part of the MINI Recharged project, which celebrates the fusion of tradition with pioneering technology, by installing an electric motor in the original model. In June 2022, this unique car from the iconic designer will celebrate its world premiere at the Salone del Mobile 2022 in Milan.
Woodcliff Lake, NJ – February 17, 2022 – MINI USA today announced the addition of a fourth special edition to already robust special edition lineup – The MINI Brick Lane Edition. Inspired by London’s home of street art, the Heart of the East End, where the city’s most vibrant bustle of sounds, colors and tastes takes place, the MINI Brick Lane Edition has individuality as its trademark. The 2022 MINI Brick Lane edition will hit U.S. dealers in March as ...
Los Angeles, Calif. – November 16, 2021 – Last year, MINI presented to the world an all-new interpretation of sustainable electric mobility through an innovative vision of space, highlighting sustainable materials at work. Following its global debut in Munich earlier this year, the MINI Vision Urbanaut concept vehicle makes its North American debut today at [SPACE] by BMW in Los Angeles. The press reveal of the concept showcases its sustainable use of ...
Woodcliff, N.J. – November 11, 2021 – MINI USA has long been known as a brand that celebrates creativity and self-expression among its community, thanks to its expressive design and wide range of customization options for all MINI models and variants. Whether it’s an eye-catching body wrap, custom ground effects, engine tuning, or a whimsical mustache on their grill, the creativity of MINI owners has shown to be endless. MINI is looking to showcase this ...
Woodcliff Lake, NJ - Today, National Immigrants Day, October 28, MINI announced it is unveiling a limited-edition collection of rooftops created in partnership with artists who are first-generation-Americans and immigrants, bringing their voices and stories to MINIs across the country.
Woodcliff Lake, N.J. – October 5, 2021 – The first Mini with a Cooper badge debuted in 1961 and hit the racetrack soon after, capturing its first victory as an overlooked underdog. Sixty years later, MINI announces a new special edition vehicle commemorating the brand’s motorsport pedigree and iconic design, called the MINI Anniversary Edition. This exclusive, commemorative MINI will be offered in limited numbers, and honors three generations of Cooper ...
Woodcliff Lake, NJ – April 19, 2021…MINI USA today announced that the MINI Oxford Edition Hardtops are now available for the 2022 Model Year, continuing the popular offering of these nicely equipped, value priced special editions.
San Donato Milanese, Italy: In the second stage of the Formula E championship, scheduled in Rome on the weekend of April 10 and 11, the MINI Electric Pacesetter, inspired by John Cooper Works, will officially appear on the track as the official Safety Car for the 2021 season.
Woodcliff, N.J. – October 23, 2020 – MINI USA is proud to reveal two new special edition models that are attainable and uniquely positioned across the spectrum of customer appeal – the new 2021 MINI Cooper 1499 GT and the new 2021 MINI Countryman Oxford Edition. While the MINI Cooper 1499 GT is a tribute to the iconic Mini 1275 GT and pays homage to MINI’s heritage, both the 1499 GT and the MINI Countryman Oxford Edition create an immense value proposition ...
Woodcliff Lake, N.J. – September 20, 2020 – MINI USA announces the availability of the new MINI Paddy Hopkirk Edition in the U.S. The MINI Paddy Hopkirk Edition will be available to U.S. customers November 2020 and is based on the popular MINI Cooper S Hardtop 2 Door model. Inspired by the historic rally winning model, this special edition Cooper S features the famous starting number 37 livery, body finished in Chili Red and a contrast white roof.
MINI special projects has cooked up an innovative accessories package for the MINI Convertible. From April 2017, customers can equip their MINI Convertible with the MINI John Cooker Works Package.
Apprentices at the BMW Plant in Munich pick-up the spirit of MINI with a unique vehicle based on the MINI Cooper S Paceman ALL4.
Woodcliff Lake, NJ – January 23, 2013… While fashion statements come and go, authentic style is here for the duration. As a one-off in the premium small car segment, the MINI has cemented its place in the street scene of modern cities in unmatched style. Now the British brand is poised to unveil the MINI Clubman Bond Street design model, a special edition that delivers an eye-catching statement of signature charisma and premium quality in the process. ...
Woodcliff Lake, NJ – June 22, 2012… With two seats, five doors and wall-to-wall MINI style and personality, the MINI Clubvan – the world’s first premium compact delivery van – has it all. With this groundbreaking model, based on the MINI Clubman platform, MINI is translating the brand’s hallmark driving fun and inherent charisma to new applications aimed at the urban user. As the first premium vehicle of its kind, the MINI Clubvan sets new standards of ...
Woodcliff Lake, NJ – February 29, 2012… Five new MINI vehicles will make their world premiere during the 2012 Geneva Motor Show, including the MINI Clubvan Concept vehicle, three special models and the MINI John Cooper Works Countryman, which includes an updated engine that delivers increased power and efficiency, and can be partnered for the first time with an automatic transmission.