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PressClub USA · Article.

BMW ANNOUNCES MODEST MID-YEAR PRICE INCREASE FOR 2008 PRODUCT LINE EFFECTIVE JUNE 1

Mon Jun 02 16:00:00 CEST 2008 Press Release

Woodcliff Lake, NJ - June 2, 2008... BMW announced today that it has implemented a modest mid-year price increase of less than one percent for its 2008 product line, effective as of June 1. This is the first price increase in over one year despite continually rising raw materials costs and ongoing exchange rate pressure. Minor increases have also been made to selected options/packages, as well as the vehicle destination charge.

1 series

M Cars

5 series

6 series

Pricing

3 series

Sedan

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Thomas Plucinsky
BMW Group

Tel: +1-201-307-3701

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Price Protection Offered for All Customer-Ordered Vehicles Prior to May 9

Woodcliff Lake, NJ - June 2, 2008... BMW announced today that it has
implemented a modest mid-year price increase of less than one percent for its
2008 product line, effective as of June 1. This is the first price increase in
over one year despite continually rising raw materials costs and ongoing
exchange rate pressure. Minor increases have also been made to selected
options/packages, as well as the vehicle destination charge.

The base price increase will affect the entire 2008 BMW product line, with the
exception of the BMW 1 Series, M3 and X6 models, which all went on sale this
past spring. The destination charge increase and the selected option price
increases affect all models. Additionally, anyone who factory ordered a BMW
vehicle prior to May 9 that will be delivered after June 1, will receive price
protection from these increases.

"Despite a mixed economic outlook in the US market, these measures are in line
with pricing trends in the automotive industry," said Tom Purves, Chairman of
BMW of North America, LLC. BMW has historically held its price adjustment to
well below the US inflation rate. The last base price increase, of 0.5 percent,
was instituted in March 2007.

See attached for new BMW pricing effective June 1, 2008.

Document 1 - 1 Series Pricing
Document 2 - 3 Series Pricing
Document 3 - 5 Series Pricing
Document 4 - 6 Series Pricing
Document 5 - 7 Series Pricing
Document 6 - M3 Pricing
Document 7 - M5 Pricing
Document 8 - M6 Pricing
Document 9 - X3 Pricing
Document 10 - X5 Pricing
Document 11 - X6 Pricing
Document 12 - Z4M Pricing
Document 13 - Z4 Pricing
Document 14 - press release

Article Offline Attachments.

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