To the extent that historical press releases reference BMW Manufacturing Co., LLC as the manufacturer of certain X model vehicles, the referenced vehicles are manufactured in South Carolina with a combination of U.S. origin and imported parts and components.
PressClub USA · Article.
BMW Group at the CES 2016 in Las Vegas. BMW presents the principle of the contactless touchscreen with AirTouch.
Mon Dec 28 17:26:00 CET 2015 Press Kit
Munich/Las Vegas. At the Consumer Electronics Show (CES, 6 to 9 January 2016) in Las Vegas, the BMW Group is presenting a Vision Car to demonstrate what the interior and the user interface of the future might look like. The rapid advance of networking between driver, vehicle and environment is becoming increasingly intensive and is facilitating new services. One example of new technologies in seamlessly networked vehicles is provided by AirTouch. This feature empowers intuitive control of entertainment, navigation and communication functions using simple gestures made with a flat hand. AirTouch allows the display in a vehicle to be operated like a touchscreen without actually having to make contact with the surface. Sensors record the hand movements in the area between the central console and the interior mirror. This enables drivers or passengers to change the focus on the surface of the large panorama display. Simple confirmation selects the relevant menu item or activates an icon.
Munich/Las Vegas. At the Consumer Electronics Show (CES, 6 to 9 January 2016) in Las Vegas, the BMW Group is presenting a Vision Car to demonstrate what the interior and the user interface of the future might look like. The rapid advance of networking between driver, vehicle and environment is becoming increasingly intensive and is facilitating new services. One example of new technologies in seamlessly networked vehicles is provided by AirTouch. This feature empowers intuitive control of entertainment, navigation and communication functions using simple gestures made with a flat hand. AirTouch allows the display in a vehicle to be operated like a touchscreen without actually having to make contact with the surface. Sensors record the hand movements in the area between the central console and the interior mirror. This enables drivers or passengers to change the focus on the surface of the large panorama display. Simple confirmation selects the relevant menu item or activates an icon.
Sensors on the instrument dashboard permit 3D control.
One year ago, BMW already presented the new gesture
control at the CES. This enables simple movements of a finger to carry
out actions such as adjusting the loudness or accepting phone calls.
Meanwhile, this technology is available as BMW Gesture Control in the
new BMW 7 Series. AirTouch is now taking another big leap forward.
Sensors are installed in the area of the instrument dashboard which
respond to hand movements here and therefore permit three-dimensional
control. A movement of the hand or a gesture activates the surfaces on
the large panorama display.
AirTouch has another option to confirm an action. A concealed AirTouch button is located on the rim of the steering wheel. It is on the left and easy to reach with the thumb, and it lights up when a menu or icon can be activated. One tap is sufficient to activate the desired program or change a setting. The passenger also has a button like this positioned on the side sill in the door area. Passengers are therefore able to use one hand to navigate through the menu and the other hand to confirm inputs very quickly.
The intelligent AirTouch menu control reduces the number of steps needed to make a selection. For example, when activating the phone pad, the system automatically brings up contacts or call lists to the top select level so that a call can be made with just one further action. AirTouch recognises which selection and control steps are required next and displays them in advance. This allows the driver to focus all their concentration on the road ahead or offers additional convenient control options when the vehicle is travelling in highly automated mode.
More Information as well as images and video:
BMW Group in America
BMW of North America, LLC has been present in the United States since
1975. Rolls-Royce Motor Cars NA, LLC began distributing vehicles in
2003. The BMW Group in the United States has grown to include
marketing, sales, and financial service organizations for the BMW
brand of motor vehicles, including motorcycles, the MINI brand, and
the Rolls-Royce brand of Motor Cars; Designworks, a strategic design
consultancy based in California; a technology office in Silicon Valley
and various other operations throughout the country. BMW Manufacturing
Co., LLC in South Carolina is part of BMW Group’s global manufacturing
network and is the exclusive manufacturing plant for all X5 and X3
Sports Activity Vehicles and X6 and X4 Sports Activity Coupes. The
BMW Group sales organization is represented in the U.S. through
networks of 339 BMW passenger car and BMW Sports Activity Vehicle
centers, 148 BMW motorcycle retailers, 124 MINI passenger car dealers,
and 36 Rolls-Royce Motor Car dealers. BMW (US) Holding Corp., the BMW
Group’s sales headquarters for North America, is located in Woodcliff
Lake, New Jersey.
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Journalist note: Information about BMW and its products in the USA is available to journalists on-line at www.bmwusanews.com.
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