Frankfurt/Munich. The BMW Group released its
Sustainable Value Report 2008 at the IAA Frankfurt Motor Show today.
This is the company’s seventh report, highlighting its
achievements, challenges and goals in the field of corporate sustainability.
The new report clearly states the BMW Group’s position on
sustainability: identify demands and reflect on challenges; invest in
the future; understand that success and sustainability belong together
– and then seize that opportunity.
The new Sustainable Value Report once again sets new standards in
terms of both content and form. This is the first time the key pillars
of the sustainability strategy revised in spring 2009 have been
presented. Sustainability has now been established Group-wide as a
corporate target and measured by means of a balanced scorecard. This
allows detailed guidelines to be developed for all BMW Group divisions.
All proposals must now be measured against the corporate goal of
sustainability. Every project submitted to the BMW Group Board of
Management for approval must first be evaluated according to
sustainability criteria. These include aspects such as resource
consumption and emissions as well as the social and sociopolitical
implications of the different options.
The BMW Group has also overhauled its sustainability organisation: In
summer 2009, a Sustainability Board was established at the highest
management level. This board, which comprises the entire Board of
Management, will determine the strategic alignment for corporate
sustainability. Twice a year, its members will meet to discuss and
adopt the strategies and activities proposed at operational level by
the Sustainability Circle.
The new Sustainable Value Report is classified as Application Level A
– the highest ranking in the Global Reporting Initiative’s
(GRI) international guidelines for sustainability reports.
The BMW Group’s Sustainable Value Report 2008 was also produced
in compliance with strict environmental standards. The report is
printed on 100 % recycled paper, and the carbon emissions generated
through the production of the report have been offset. The new
Sustainable Value Report also conforms with the requirements of the
Blue Angel" (RAL-UZ 14) environmental label, considered one of
the world's strictest environmental labels.
Just a few days ago the BMW Group was once again able to defend its
leading position as the most sustainable automobile company in the Dow
Jones Sustainability Indexes. The BMW Group has been listed in this
major sustainability index for 10 years – and has been the
industry number one in for the last five consecutive years.