Woodcliff Lake, NJ – April 25, 2014…MINI USA is proud
to announce Tyler Palmer as the newest addition to the MINI
Motorsports program. Palmer, a California native, will make his MINI
Motorsports debut this weekend as the Pirelli World Challenge® Series
makes its first trip to Barber Motorsports Park in Birmingham, Ala.
Last season, Palmer made a total of eight trips to the podium in his
nine Pirelli World Challenge starts, including third place and
runner-up finishes at the Cadillac Sonoma Grand Prix. In the same
year, the then 19-year-old driver claimed fourth and second place
finishes in Rounds 9 & 10 at Mid-Ohio Sports Car Course. The
rookie sensation also capped off a remarkable 2013 season with a pair
of wins at the FOAMETIX Grand Prix of Houston.
“Tyler is a great addition to the MINI Motorsports family and will
certainly add to the rich racing heritage that started back in 1964
with our first victory at the world famous Monte Carlo Rally,” said
Chris Potgieter, Product Manager, MINI USA. “We look forward to an
exciting season and to seeing MINI on the podium again this year!”
Palmer will race in a 2012 MINI Cooper Hardtop owned by MINI of
Charleston Racing, the same MINI that was driven to the 2013 Pirelli
World Challenge Championship last season by Robbie Davis.
Born and raised in San Diego, Palmer attends Mira Costa College in
nearby Oceanside, Calif. When he’s not at the track, the aspiring
racer enjoys dirt biking, surfing, golfing and working out. Palmer is
also a go-kart racing instructor.
In addition to representing MINI USA on the track, Palmer will also
make appearances at the MINI
Performance Motoring School and the MINI
Teen Motoring School with Miles Ahead at
Indianapolis Motor Speedway. But that’s not all! Palmer will also make
an appearance at this year’s MINI TAKES THE STATES, the legendary
cross-country rally for MINI owners that takes place every other
year. Be sure to check our website, MINITAKESTHESTATES.COM,
for the full schedule.
You can learn more about Tyler Palmer at www.TylerPalmerRacing.com
and find him on Facebook at Facebook.com/TylerPalmerRacing.
MINI Motoring Rewards Program
Don’t worry if you don’t have a name as cool as legendary Classic
Mini drivers Paddy, Rauno, or Timo. You can still take home cash
racing a MINI in amateur or professional competitions through the MINI
Motoring Awards Program. It’s just a little extra incentive for MINI
owners to get out there and give racing a go. Not that the sheer fun
and adrenaline rush of pressing a MINI through a closed course isn’t
already enough. But getting your gas money covered never hurts. For
more information about the MINI Motoring Rewards Program visit
MINIUSA.COM and click on MINI Motorsports.
About MINI in the US MINI is an independent brand of the BMW Group. In the United
States, MINI USA operates as a business unit of BMW of North America,
LLC, located in Woodcliff Lake, New Jersey and includes the marketing
and sales organizations for the MINI brand. The MINI USA sales
organization is represented in the U.S. through a network of 119 MINI
passenger car dealers in 38 states. MINI USA began selling vehicles in
the U.S. in 2002 with the introduction of the MINI Cooper and MINI
Cooper S Hardtops. Since then, the MINI Brand in the U.S. has grown to
encompass a model range of seven unique vehicles.
Journalist notes: Media information about MINI and
its products is available to journalists on-line at www.miniusanews.com.
Consumer information about MINI products is available via the
internet at: www.MINIUSA.com.