YOUNG MOTORERS TAKE ON QUICK CORNERS IN NEW MINI COOPER CONVERTIBLE CHILDREN'S CAR

Open-Top Single-Seater Provides Hours of Powerful "Go-Kart" Motoring Fun

Woodcliff Lake, NJ, August 2, 2004... For kids who are eager to master the art
of motoring at an early age, the road beckons with quick corners filled with
unexpected adventure. Young motorers can now hop behind the wheel of the new
MINI Cooper Convertible Children?s Car and chart their own road trips.
Available in both a battery-powered and pedal version, the sporty MINI Cooper
Children's Convertible lets kids motor around in this single-seater, open-top
replica model this summer before adults can buy the real four-seater MINI
Convertible, which debuts September 1.

Kids will spread their joy quickly as they zip around the neighborhood and wave
to all their friends. Parents will be happy to know that both models are built
with a sturdy, dent-resistant plastic design; the chassis is a lacquered steel
tube construction.

The MINI Cooper Convertible Children's Car has real rubber wheels to handle
lots of adventures or kid-powered rallies. Both models feature rear view
mirrors so they can watch motoring fans wave them on. In addition, both models
feature an adjustable seat to accommodate their growing bodies.

Electric Motoring or Pedal Power
Kids can pick their motoring pleasure: foot or electric power. The yellow MINI
Cooper Convertible electric model is powered by 6V batteries, features gentle
acceleration with forward and reverse gears, and can motor along at
approximately two and half miles per hour. Both back wheels stop when the
brakes are applied. The motor will switch off automatically if sudden pressure
is applied to the brakes.

The pedal version comes in the distinctive, hot orange and drives effortlessly
as it is chain driven and the pedals are adjustable.

The pedal version weighs approximately 17 pounds and costs $189.00. The
electric version is approximately 25.5 pounds and costs $349.00. Both models
measure 42 inches long, by 20 wide and 19 inches deep. The MINI Cooper
Convertible Children?s Car is available at MINI dealerships, by calling
866-647-MINI (6464), or by visiting www.miniusa.com.

BMW Group In America
BMW of North America, LLC has been present in the United States since 1975.
ROLLS-ROYCE Motor Cars NA, LLC began distributing vehicles in 2003. The BMW
Group in the United States has grown to include marketing, sales, and financial
service organizations for the BMW brand, the MINI brand, and the ROLLS-ROYCE
brand of Motor Cars; DesignworksUSA, an industrial design firm in California; a
technology office in Silicon Valley and various other operations throughout the
country. BMW Manufacturing Co., LLC in South Carolina is part of BMW Group?s
global manufacturing network and is the exclusive manufacturing plant for all
Z4 Roadster and X5 Sports Activity Vehicles. The BMW Group sales organization
is represented in the U.S. through networks of 340 BMW passenger car centers,
327 BMW Sports Activity Vehicle centers, 148 BMW motorcycle retailers, 76 MINI
passenger car dealers, and 25 ROLLS-ROYCE Motor Car dealers. BMW (US) Holding
Corp., the BMW Group?s sales headquarters for North, Central and South America,
is

located in Woodcliff Lake, New Jersey.

Information about BMW Group products is available to consumers via the Internet
at:

www.bmwusa.com
www.bmwmotorradusa.com
www.miniusa.com
www.rolls-roycemotorcars.com
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Journalist note: Information about the BMW Group and its products is available
to journalists on-line at the BMW Group PressClub at the following address:
www.press.bmwgroup.com.

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