PressClub Belux · Article.
Les pièces M Performance pour la nouvelle BMW Série 1 sont déjà disponibles dès le lancement sur le marché.
Mon May 27 12:30:00 CEST 2019 Communiqué de presse
De nombreuses options d’accessoires rehaussent le caractère sportif du modèle compact 5 portes.
De nombreuses options d’accessoires rehaussent le caractère sportif du modèle compact 5 portes.
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Munich. With its modern suspension, innovative technologies and powerful engines, the new BMW 1 Series (fuel consumption combined: 7.1 – 3.8 l/100 km [39.8 – 74.3 mpg imp]; CO2 emissions combined: 162 – 100 g/km*) sets a new benchmark in the premium compact class in terms of driving dynamics. As such, the distinctive character and outstanding agility of the third engine generation ensures an unmistakable sporty driving experience ex works. However, this can be intensified even further: as soon after the market launch of the new BMW 1 Series, an extensive range of exclusive M Performance Parts is available that allow the car’s sporty appearance and dynamic potential to be given an additional boost. As is customary for BMW, all components are harmonised with each other and with the specific character of the new model. In addition to enhancing the car’s sporty, dynamic appearance on the exterior in particular, the parts also meet functional requirements in terms of lightweight construction and aerodynamics. This is not least due to the extensive racing expertise contributed by BMW M GmbH to the development of the M Performance components.
Sporty lightness: aerodynamic and exterior components.
Various lightweight construction parts in a
new carbon fibre look and components in high-gloss black underscore
the car’s sporty appearance while at the same time highlighting the
lines of the body. What is more, the M Performance front splitter, the
horizontal-flow rear spoiler and the aero flicks in high-gloss black
optimise aerodynamics, thereby enhancing the talents of the compact
5-door model in the area of driving dynamics. The same applies to the
high-gloss black side sill insert and the rear diffuser in lightweight
carbon fibre. All M Performance components were developed especially
for the new BMW 1 Series and perfectly harmonised in the wind tunnel.
The high-quality carbon fibre components are crafted elaborately by
hand before being sealed with a clear finish and given a high-gloss
polish. This also applies to the M Performance exterior mirror caps,
whose high-tech character provides an attractive eye-catcher. BMW M
Performance Parts also offers the new M kidney grille with mesh design
as a retrofitting solution.
Highlights the proportions: lettering in Frozen Black.
In addition, the range of M Performance Parts
also includes options to further refine the car's sporty exterior
design. The side lettering in Frozen Black highlights the model's new
proportions, for example, adding an attractive accentuation to the
body. The decor set with striking colouring and M Performance
inscription goes perfectly with the other mounted parts, individually
highlighting the car’s sporty character. As a supplement to this, the
vehicle front can be refined with lettering in high-gloss black.
For powerful deceleration: 18-inch M Performance sports brake.
In keeping with its increased driving
dynamics, the new BMW 1 Series can also be fitted with an 18-inch M
Performance sports brake system, whose striking characteristics are
enhanced deceleration performance and increased thermal resilience –
even in extreme conditions. The brake’s attractive appearance with
calipers finished in red provides a perfect match for the car’s sporty
design style; this is showcased especially effectively in combination
with an open wheel design. As compared to the standard brake system,
the front axle has larger inner-vented, perforated discs in
lightweight design which are powerfully gripped by 4-piston fixed
calipers. The amply sized calipers are made of a aluminium alloy so as
to save weight. The rear axle features matching lightweight
construction brake discs with single-piston floating caliper.
All-round perfection: sporty complete wheel sets in 18 and 19 inches.
Matching the sports brake, BMW offers the
high-quality M Performance forged wheel Y-Spoke 554M in an 18-inch
format. This weight-optimised summerwheel in Jet Black matt features a
multicoloured graphic print that perfectly showcases the M Performance
inscription and M logo. The light alloy wheel Y-Spoke 711M in Ferric
Grey is likewise available in an 18-inch format. This winter wheel is
suitable for use with snow chains and can also be combined with the M
Performance sports brake. The range also includes the 19-inch M
Performance light alloy wheel Double Spoke 555M in bicolour look,
which is available as a complete wheel set for use in summer.
The M Performance wheel bags are recommended as a practical solution for storing and transporting these high-quality wheels. They protect the driver and vehicle from soiling and are convenient for loading due to their reinforced handles. Markings ensure rapid wheel allocation, while the attractive M Performance design creates a racing atmosphere even in the garage at home.
Sporty flair directly on entry: LED door projectors with M
Performance motifs.
The BMW door
projectors provide a sporty welcome even when the doors are opened.
With the three different motives included in the M Performance slide
set it is possible to have the BMW M logo or other graphics projected
onto the ground next to the vehicle. The lighting not only ensures
comfort and safety when entering and exiting the vehicle, it also
creates a very exclusive, distinctive atmosphere. The sporty motifs
are clearly perceptible, even at dusk.
Pure racing feeling: sporty highlights in the cockpit.
Distinctive touches of sporty enhancement are
also available for the interior of the new BMW 1 Series. The M
Performance steering wheel with distinctive Alcantara grip area and
large thumbrest offers genuine racing feeling, for example. In
addition to the steering wheel's pleasant touch combined with an
excellent grip, visual accentuations are provided by the red marking
at the 12 o’clock position and the silver-grey hand-sewn
cross-stitching. The steering wheel’s sporty high-tech character can
be further enhanced with the M Performance steering wheel trim, for
which there is a choice between carbon fibre/Alcantara and carbon
fibre/leather. In both cases, the 6 o’clock detail bears the M
Performance inscription. There is an additional option for vehicles
with Steptronic sports transmission: high-quality M Performance carbon
fibre shift paddles can be selected to further enhance the motor
racing atmosphere in the cockpit.
Finally, another attractive supplement for vehicles with sporty M Performance fittings is provided by the high-quality velvet velour floor mats with embroidered M Performance inscription, a leather-look surround complete with contrasting seam and a pennant in the typical M colours blue, light blue and red. In addition to their sporty look, the non-slip and high-grip floor mats provide an excellent fit.