Production, paint work, customizing

On Location / Stills / Fahrszenen

Designprocess and Behind the Scenes of the BMW Concept Speedtops. Locations in Dingolfing, FIZ and Studio.

The film describes the functionality of the new BMW control unit, including the driving coordinator, called Heart of Joy. We begin in a dark room where the control unit itself is shown from various angles. With a flight through the interior of the Heart of Joy, we land in a collage that showcases BMW’s expertise and experience in developing the typical BMW driving pleasure. Next, we see an X-ray view of the Neue Klasse show car, where the drivetrain, including simplified data streams of the driving coordinator, is displayed. During a curve, force arrows at the wheels explain how the driving coordinator regulates. This is repeated in the next scene during an evasive maneuver on a snow-covered road. Subsequently, we are in an Italian mountain village where the smooth gliding and elegant stopping of the new drive are shown. We end the film with a dynamic driving collage of the Neue Klasse show car.

Making off scenes from Memmingen, during the test drives with the VDX. Various interview passages with Martin Vosswinkel and Christian Thalmeier.