BMW Group History
Wed Mar 11 00:00:00 CET 2009
8 Scenes, 31 min.
PressClub Asia · TV Footage.
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BMW Isetta image campaign launched by the BMW Museum. Making of.
BMW Brand Heritage
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BMW Museum
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Sales and Marketing
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- 1. Spot “Isetta”.
- 2. Dr. Ralf Rodepeter, Head of BMW Museum.
- 3. Making of.
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Footage contains 3 Scenes.
Mon Jul 27 00:00:00 CEST 2009 | ID: PF0002781
- #1: Spot “Isetta”.
- #2: Dr. Ralf Rodepeter, Head of BMW Museum.
- #3: Making of.
- #1: Spot “Isetta”.
- #2: Dr. Ralf Rodepeter, Head of BMW Museum.
- #3: Making of.
Spot “Isetta”.
Scene #1 of 3: 01:24 min, Quicktime H264 25Mbit, 16:9, 1920x1080
HighRes Scene #1 (265 MB) LowRes Scene #1 (11 MB) Attachment / ShotlistDr. Ralf Rodepeter, Head of BMW Museum.
Scene #2 of 3: 03:16 min, Quicktime H264 25Mbit, 16:9, 1920x1080
HighRes Scene #2 (608 MB) LowRes Scene #2 (27 MB) Attachment / ShotlistThe museum opened about one year ago, the BMW Museum is a little bit older than one year, and we would like to say thank you… To start with, we give away about 7500 little Isettas to people in Munich, at the same time the cinemas in Munich show.... On the one hand, we do this to say thank you to the people of Munich. On the other, we'd like to point out that the BMW Museum is new… I think the Isetta is a car that people felt the most sympathy for, in the fifties the Isetta was the epitome of… After a bit more than a year after the opening of the new BMW Museum, we wanna say thank you to the Munich people… What we did is a small TV commercial that you can see at the cinema… We wanna say thank you to the Munich people, and we want to invite them… Yes, it was very funny to see how people reacted on the Isettas…. Admittance is free for those who have a red Isetta... It was very funny to see the people how to react on the little Isettas standing around… For the red Isettas you get free entry for the museum…
Making of.
Scene #3 of 3: 09:34 min, Quicktime H264 25Mbit, 16:9, 1920x1080
HighRes Scene #3 (2 GB) LowRes Scene #3 (80 MB) Attachment / ShotlistMorning atmosphere. Marienplatz, several takes Little Isettas are unpacked and put on show at the Mariensäule, several takes A group of young people play with the Isettas, several takes Entrance of the tube sation at the Marienplatz with Isettas in the background, close of tube clock, several takes Little Isettas at the Fischbrunnen, several takes Isetta arrives at the Marienplatz, several takes Dr. Ralf Rodepeter puts up little Isettas at the Fischbrunnen, several takes Stills Isetta at the Fischbrunnen, several takes Viktualienmarkt. Long shot, maypole, little Isettas are distributed to people at the Vikualienmarkt, several takes People leave the tube station and take little Isettas with them, several takes Stop trick, passing Isettas Little Isettas are distributed to people at the Feldherrnhalle, several takes Stop trick, little Isettas Students take away little Isettas that have been put on a bench, time lapse People pass a cafe, tables decorated with Isettas in the foreground, several takes Original Isetta drives to the BMW Museum, several takes Long shot BMW Museum
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