BMW Group livre plus de voitures au deuxième trimestre

+++ Les livraisons augmentent au deuxième trimestre +++ BMW Group livre 1 207 388 voitures au premier semestre 2025 +++ Croissance significative des ventes de +18,5% pour les véhicules électrifiés de BMW Group en YTD juin +++ Disponibilité totale de tous les modèles : MINI enregistre une forte augmentation de ses ventes, avec une croissance dans toutes les régions +++ BMW : leader incontestable du segment au premier semestre +++ BMW M GmbH livre plus de 100 000 véhicules pour la première fois en six mois +++

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Munich. The BMW Group reported higher sales year-on-year in the second quarter: Between April and June, deliveries of BMW, MINI and Rolls-Royce vehicles increased by +0.4% to 621,271 units. In the first half of the year, the company delivered a total of 1,207,388 vehicles (-0.5%). Electrified vehicles saw significant sales growth compared to the previous year. With 318,949 fully-electric and plug-in hybrid vehicles delivered to customers, the BMW Group grew its sales by +18.5% in the first half of 2025. New orders across all drive technologies developed positively in the first six months, showing significant year-on-year growth. 

“Thanks to our attractive product line-up, we were able to close the second quarter successfully. Between April and June, the BMW Group reported sales growth of +0.4% compared to the same period last year,” said Jochen Goller, member of the Board of Management of BMW AG responsible for Customer, Brands, Sales. “In the second quarter, we also achieved an important milestone, with the delivery of our 1.5-millionth fully-electric vehicle. This success underlines once again how the BMW Group has evolved from an electric pioneer to one of the leading players in the BEV market – now offering more than 15 fully-electric models,” added Goller.

The BMW brand delivered 1,070,814 vehicles to customers in the first half of the year. During the same period, the brand increased its deliveries in all regions outside of China. The BMW brand posted strong growth in the Europe and Middle East regions.

Electrified vehicle sales also increased compared to the same period last year. With 272,402 electrified units delivered in the first half-year, the BMW brand achieved growth of +6.5%. Its plug-in hybrids (PHEVs), in particular, are seeing a surge in demand. In the first half of the year, the BMW brand delivered 98,339 PHEVs to customers – an increase of +28.9% year-on-year. BMW M GmbH sales were up +6.5%, with over 100,000 vehicles sold in the half-year period from January to June for the first time, marking BMW M GmbH's most successful half-year ever. The BMW M5* and BMW M5 Touring*, released in late 2024, continue to enjoy strong popularity, making significant contributions to sales growth.

The full availability of the New MINI Family showed results in the first half of the year: With a total of 133,778 vehicles sold, the MINI brand reported strong year-on-year growth of +17.3%. The brand grew in all regions worldwide. MINI also posted growth in the Chinese market in the first half-year. MINI’s fully-electric models experienced strong global demand and were the brand's main growth driver. In the first half of the year, more than one in three MINIs sold worldwide was a BEV.

The Rolls-Royce brand increased its sales by +9.4% year-on-year in the second quarter. In the first half of the year, the brand delivered 2,796 vehicles (-0.8%). In the first six months of 2025, BMW Motorrad sold 105,909 motorcycles and scooters to customers (-6.3%).

BMW Group sales in Q2/YTD June 2025 at a glance

¹BEVs and PHEVs                                                                                   

BMW & MINI sales in the regions/markets

²Provisional registration figures

The delivery figures reported in this press release are provisional and may change up until the BMW Group Report 2025 is published. Notes on how delivery figures are prepared can be found in the BMW Group Report 2024 on p. 427.

BMW Group Corporate Communications

Dr Sina Unger, Communications Sales

Telephone: +49 151 601 47564

Email: sina.unger@bmwgroup.com

Carolin Bachmann, Communications Sales

Telephone: +49 151 601 38801

Email: carolin.bachmann@bmwgroup.com  

Max-Morten Borgmann, head of Communications BMW Group, Finance, Sales

Telephone: +49 89 382-24118

Email: max-morten.borgmann@bmwgroup.com

Media website: www.press.bmwgroup.com/deutschland

Email: presse@bmwgroup.com

The BMW Group

With its four brands, BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries.

In 2024, the BMW Group sold 2.45 million passenger vehicles and more than 210,000 motorcycles worldwide. The profit before tax in the financial year 2024 was € 11.0 billion on revenues amounting to € 142.4 billion. As of 31 December 2024, the BMW Group had a workforce of 159,104 employees.

The success of the BMW Group has always been based on long-term thinking and responsible action. Sustainability is a key component of the BMW Group’s corporate strategy – from the supply chain through production to the end of the use phase of all products. 

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