Press Kit - The BMW 3 Series

The new BMW 3 Series Sedan.

Highlights.

• 40 years as the original: with a total of over 14 million examples delivered to customers since its initial introduction, the BMW 3 Series is the biggest-selling BMW of all. Accounting for around 25 per cent of total BMW vehicle sales, the BMW 3 Series Sedan represents the BMW brand’s most successful model range.

• Even more dynamic use of forms: the BMW 3 Series Sedan features sharper design and sportier front and rear views. The focused look of the newly designed headlights with LED lighting emphasizes the sporting credentials of the BMW 3 Series model range, even from a distance. The rear view also cuts an even more dynamic figure thanks to its LED taillights and sculptural, clearly defined lines.

• Perceived quality and ergonomics rise to a new level: the interior of the new BMW 3 Series uses new materials and highlights to create an even more premium impression; further improvement in look and feel as well as ergonomics.

• Sporty, agile and comfortable chassis: the BMW 3 Series Sedan has stiffer suspension thanks to further developed damper technology, more rigid body shell mounting and a more finely honed steering set-up.

• Optimized driving dynamics: with further developed damper technology and stiffer suspension, the new BMW 3 Series once again sets new standards in sporty driving dynamics, combined with the same high level of ride comfort.

• Personalization aided by equipment lines: a broad scope for customisation – with the Sport Line and Luxury Line equipment lines and M Sport package – sets the seal on the dynamic and high-quality character of BMW’s bestselling model.

• State-of-the-art navigation system: the intelligent Navigation system Professional with even faster route calculation.