Climate Comfort Menü in BMW Operating System X. (Details in screen designs may differ in production vehicles. Third party content depends on country availability.)

Vehicle Settings in BMW Operating System X - example Lighting. (Details in screen designs may differ in production vehicles. Third party content depends on country availability.)

Live Vehicle information at beginning of journey in Efficient Mode.(Details in screen designs may differ in production vehicles. Third party content depends on country availability.)

My Modes: My Mode Personal, with background image. (Details in screen designs may differ in production vehicles.Third party content depends on country availability.)

Personalisation: Panoramic Vision Menu. (Details in screen designs may differ in production vehicles. Third party content depends on country availability.)

Personalisation: Colorwheel to adjust the user interface design. (Details in screen designs may differ in production vehicles. Third party content depends on country availability.)

Sustainability in the new BMW iX3 50 xDrive (09/2025).

BMW innovation campaign 2025 (06/2025)

BMW innovation campaign 2025 (06/2025)

BMW innovation campaign 2025 (06/2025)

BMW innovation campaign 2025 (06/2025)

BMW innovation campaign 2025 (06/2025)

BMW innovation campaign 2025 (06/2025)

The four superbrains of the Neue Klasse, hinted at in the BMW Vision New Class X.

Simplified presentation of the new class software stack with the “Superbrains” foundation.

Simplified visualisation of the zonal architecture of the digital nervous system for Neue Klasse.

Simplified visualisation of the zonal architecture of the digital nervous system for Neue Klasse.

The four superbrains of the Neue Klasse, exemplified in the BMW Vision New Class X.

Navigation instructions in the Central Display, in the BMW Panoramic Vision and the optional 3D Head-Up Display (01/2025)

Personalization of content in the Central Display for presentation in BMW Panoramic Vision (01/2025)

Incoming Calls are shown via the Central Display and the BMW Panoramic Vision and can be answered or rejected using the steering wheel (01/2025)

Navigation view with the BMW Panoramic iDrive (01/2025)

Navigation view with the BMW Panoramic iDrive (01/2025)

The new BMW Panoramic iDrive. The new display and operating concept for all new BMW models from the end of 2025. (01/2025)

The new BMW Panoramic iDrive. The new display and operating concept for all new BMW models from the end of 2025. (01/2025)

BMW Intelligent Personal Assistant - Example of proactive suggestions for driver assistant systems (01/2025)

BMW Panoramic iDrive (01/2025)

Sport mode of the BMW Panoramic iDrive (01/2025)

Example of personalization with personal pictures in the new BMW Panoramic iDrive (01/2025)

Example of personalizing colors and designs in BMW Panoramic iDrive (01/2025)

Navigation instructions on the Central Display and BMW Panoramic Vision (01/2025)

Navigation instructions in the Central Display, in the BMW Panoramic Vision and the optional 3D Head-Up Display (01/2025)

Adjustment of the color selection for the Central Display, Ambient Lighting and user interface design (01/2025)

My Modes - Overview selection of My Modes and My Moments in the Central Display (01/2025)

10 million and counting: software updates delivered to the BMW Group vehicle fleet reach a new milestone.

World’s #1 card game UNO as new BMW in-car gaming experience

Hydrogen Pioneers: BMW Group and Toyota Motor Corporation take collaboration to the next level to offer Fuel Cell Electric Vehicle (FCEV) options for passenger cars. Koji Sato, President and Member of the Board of Management (Representative Director) Toyota Motor Corporation; Oliver Zipse, Chairman of the Board of Management of BMW AG (09/2024).

Hydrogen Pioneers: BMW Group and Toyota Motor Corporation take collaboration to the next level to offer Fuel Cell Electric Vehicle (FCEV) options for passenger cars. Koji Sato, President and Member of the Board of Management (Representative Director) Toyota Motor Corporation; Oliver Zipse, Chairman of the Board of Management of BMW AG (09/2024).

Hydrogen Pioneers: BMW Group and Toyota Motor Corporation take collaboration to the next level to offer Fuel Cell Electric Vehicle (FCEV) options for passenger cars. From left to right: Hiroki Nakajima, Member of the Board of Directors, Executive Vice President; Koji Sato, President and Member of the Board of Management (Representative Director) Toyota Motor Corporation; Oliver Zipse, Chairman of the Board of Management of BMW AG; Frank Weber, Member of the Board of Management of BMW AG, Development (09/2024).

Hydrogen Pioneers: BMW Group and Toyota Motor Corporation take collaboration to the next level to offer Fuel Cell Electric Vehicle (FCEV) options for passenger cars. Koji Sato, President and Member of the Board of Management (Representative Director) Toyota Motor Corporation; Oliver Zipse, Chairman of the Board of Management of BMW AG (09/2024).