General shots Geneva and Motor Show (incl. BMW and MINI stand) / BMW Group Press Conference / Speech Dr. Norbert Reithofer, Chairman of the Board of Management of BMW AG / Dr. Klaus Draeger, Member of the Board of Management of BMW AG, Development and Purchasing, welcomes Andi Priaulx at the M3 Concept Car / Speech Dr. Michael Ganal, Member of the Board of Management of BMW AG, Sales and Marketing.

MINI Cooper: driving shots in city and on mountain road, exterior design, interior design(equipment: 'Octagon Panther Black' cloth, Brilliant Silver trim, large on-board monitor, automatic gearbox, leather steering wheel with multi-function), engine hood opens, zoom in to engine / MINI Cooper S: driving shots in city and on mountain road, exterior design, interior design (equipment: 'Gravity Panther Black' leather, interior trim in exterior colour 'Hyper Blue metallic', large on-board monitor, leather steering wheel with multi-function), view of enigne hood, crossfade to engine, pan across engine / MINI Cooper Convertible: driving shots on mountain and country roads, trick (always the same man - dressed differently - sits down "one after another" on one of the four seats of the MINI, until all seats are occupied by him), interior design (equipment: 'Sunrise Hot Orange/Dark Blue' cloth/leather, interior trim in exterior colour 'Hot Orange metallic', leather steering wheel with multi-function) / MINI Cooper S Convertible: driving shots on mountain, country road and narrow streets of a historic town, interior design (equipment 'Gravity Dark Blue' leather, interior trim in exterior colour 'Cool Blue metallic', dark blue folding top, large onboard monitor, opening of the electric folding top in two steps) / MINI Cooper Convertible and MINI Cooper S Convertible: drivinig shots of both vehicles on a wide sandy beach, narrow streets of a historic town and winding mountain roads / The 210 bhp John Cooper Works Tuning Kit for the MINI Cooper S: exterior design (incl. JCW 18" light alloy wheels, JCW exhaust system with dual tail pipe), interior design (incl. JCW front and rear sports seats, JCW door sill trim), engine compartment with JCW cylinder head cover, JCW airfilter and strut brace, Driver Thomas Jäger gets in and starts, driving shots on Sachsenring race track.

Staging of the executives + Communication of content and brand message

Frank Weber explains the new BMW Intelligent Personal Assistant. With the new BMW iDrive, BMW launches the BMW Operating System 8, the most powerful computing system and tech stack ever developed at BMW.

The BMW Group covers the entire value chain: from cell development and the production of high-voltage batteries to the production of electric drives. It is BMW employees who create more sustainable, connected and safe mobility

Dr Andreas Wend talks about sustainability in the supply chain at BMW. BMW works closely with a supplier network and develop solutions.sustainability at a new level.

Klaus Fröhlich, Member of the Board of Management, and Bavarian Prime Minister Markus Söder were present for the inauguration of the forward-looking development facility of the BMW Group.