The Film outlines the teamwork between Renzo Vitale and Hans Zimmer during the design and production of the BMW i car sounds. We show clips from Hans Zimmer's studio and from the BMW Sound Lab, where Renzo and Hans Zimmer test their creations. During the drive, the results are discussed in action. Viewers are given an insight into the cooperation between BMW and Hans Zimmer. the trailer contains scenes of the Vision M Next, in whose sound design Hans Zimmer played a major role
The Film outlines the teamwork between Renzo Vitale and Hans Zimmer during the design and production of the BMW i car sounds. We show clips from Hans Zimmer's studio and from the BMW Sound Lab, where Renzo and Hans Zimmer test their creations. During the drive, the results are discussed in action. Viewers are given an insight into the cooperation between BMW and Hans Zimmer. the trailer contains scenes of the Vision M Next, in whose sound design Hans Zimmer played a major role
The series show the BMW iNEXT Design process, narrated authentically by employees and their stories.
Episode 2: Focus of episode 2 is interior design and interviewpartners are: Matthias Junghanns (Head of BMW i Interior Design), Simon Sebastian (Interior Designer) and Daniela Bohlinger
(Head of BMW Group Design Sustainability).
The concept of minimalism is also reflected within the interior-design, that surprises with an inviting, boutique-like atmosphere and an transcendent quality. Several, now pastel colored monoliths are part of the set-design, mixed with floral attributes in Ikebana-like-fashion.
The series show the BMW iNEXT Design process, narrated authentically by employees and their stories.
Episode 2: Focus of episode 2 is interior design and interviewpartners are: Matthias Junghanns (Head of BMW i Interior Design), Simon Sebastian (Interior Designer) and Daniela Bohlinger
(Head of BMW Group Design Sustainability).
The concept of minimalism is also reflected within the interior-design, that surprises with an inviting, boutique-like atmosphere and an transcendent quality. Several, now pastel colored monoliths are part of the set-design, mixed with floral attributes in Ikebana-like-fashion.
The series show the BMW iNEXT Design process, narrated authentically by employees and their stories.
Episode 1 – The Monolith: Interviews about the process of exterior design with Kai Langer (Head of BMW i Design), Dirk Müller-Stolz (Head of BMW i Exterior Design) and Sawyer Li (Exterior Designer).
The minimalist, bold and iconic exterior design is visually transported in this episode, that feels reduced and sculptural - thus almost mystic. A monolith functions as a symbolic/aesthetic motive throughout the episode.
The series show the BMW iNEXT Design process, narrated authentically by employees and their stories.
Episode 1 – The Monolith: Interviews about the process of exterior design with Kai Langer (Head of BMW i Design), Dirk Müller-Stolz (Head of BMW i Exterior Design) and Sawyer Li (Exterior Designer).
The minimalist, bold and iconic exterior design is visually transported in this episode, that feels reduced and sculptural - thus almost mystic. A monolith functions as a symbolic/aesthetic motive throughout the episode.
