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PressClub USA · Video.

BMW Heart of Joy
 
G61
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Sport Wagon
·
5 series
 
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The film describes the functionality of the new BMW control unit, including the driving coordinator, called Heart of Joy. We begin in a dark room where the control unit itself is shown from various angles. With a flight through the interior of the Heart of Joy, we land in a collage that showcases BMW’s expertise and experience in developing the typical BMW driving pleasure. Next, we see an X-ray view of the Neue Klasse show car, where the drivetrain, including simplified data streams of the driving coordinator, is displayed. During a curve, force arrows at the wheels explain how the driving coordinator regulates. This is repeated in the next scene during an evasive maneuver on a snow-covered road. Subsequently, we are in an Italian mountain village where the smooth gliding and elegant stopping of the new drive are shown. We end the film with a dynamic driving collage of the Neue Klasse show car.
Downloads.
Mon Feb 17 00:01:00 CET 2025 | ID: PF0009898
BMW Heart of Joy
The film describes the functionality of the new BMW control unit, including the driving coordinator, called Heart of Joy. We begin in a dark room where the control unit itself is shown from various angles. With a flight through the interior of the Heart of Joy, we land in a collage that showcases BMW’s expertise and experience in developing the typical BMW driving pleasure. Next, we see an X-ray view of the Neue Klasse show car, where the drivetrain, including simplified data streams of the driving coordinator, is displayed. During a curve, force arrows at the wheels explain how the driving coordinator regulates. This is repeated in the next scene during an evasive maneuver on a snow-covered road. Subsequently, we are in an Italian mountain village where the smooth gliding and elegant stopping of the new drive are shown. We end the film with a dynamic driving collage of the Neue Klasse show car.

The new BMW 5 Series Sedan, Touring and Gran Turismo.

F10 LCI
·
F11 LCI
·
F07 LCI
·
Sedan
·
5 series
·
Sport Wagon
·
Gran Turismo
Sat May 18 23:53:10 CEST 2013

The All New BMW 5 Series Sedan Makes Its World Debut at the 2017 North American International Auto Show. (01/2017)

5 series
·
Corporate
·
Motor Shows
·
Detroit
·
America
Tue Jan 10 22:50:15 CET 2017

BMW 5 Series - On board, Car to Car, Drone footage. (11/2016)

5 series
Thu Dec 01 15:30:30 CET 2016

BMW 5 Series - Driving scenes. (11/2016)

5 series
Wed Nov 30 23:25:54 CET 2016

BMW 540i - Interior Design. (11/2016)

5 series
Wed Nov 30 23:04:13 CET 2016

BMW 540i footage on location - exterior design. (11/2016)

5 series
Wed Nov 30 19:07:06 CET 2016

The new BMW 3 Series Touring.

F31
·
3 series
·
Sport Wagon
Fri Jul 06 00:02:01 CEST 2012

The new BMW 3 Series - On Location Tegernsee

Sport Wagon
·
Sedan
·
3 series
·
BMW ConnectedDrive
Fri Jul 18 09:00:00 CEST 2008

MINI Paul Smith Edition: Designers Video

Sales and Marketing
·
Sales Worldwide
Wed Oct 29 14:15:02 CET 2025

ix3

NA5
·
BMW i
·
iX3
Fri Sep 05 11:20:43 CEST 2025

iX3

NA5
·
BMW i
·
iX3
Fri Sep 05 11:20:43 CEST 2025

iX3

NA5
·
BMW i
·
iX3
Fri Sep 05 11:20:43 CEST 2025
The new BMW 5 Series Sedan, Touring and Gran Turismo.
 
F10 LCI
·
F11 LCI
·
F07 LCI
·
Sedan
·
5 series
·
Sport Wagon
·
Gran Turismo
 
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BMW 535i Sedan Exterior Design (Luxury Line, exterior paint and interior design Glacier Silver met., Nappa leather in mocca with black world, interior trim in fine line anthracite with accent trim pearl chrome): front view, detail, side and back view, lights, at sunset, illuminated door handles / Interior Design: door open, interior shots, view from driver side, details of materials, gear, handgrip, interior shots, view from co-driver side, details of materials, car-dashboard, view from back seats to car dashboard, details of wheel, center console, display / Driving shots: on mountain road, onboard camera (incl. "Luxury" logo on decorative strip), over driver's shoulder, car to car / BMW 530d Touring - Exterior Design (Modern Line, exterior paint and interior design Jatoba brilliant effect, Nappa leather in Ivory White with black instrument panel and steering wheel in oyster world, interior trim in aluminum mesh effect and fine line bright wood): front view, side view, rear view, details, line-logo "Modern", decorative strip, rim, long shots / Interior design: open door, interior shots, view from driver side, gearshift, details of car dashboard, wheel, center console, display, top windows, open door, back seats, luggage space, stop trick, various positions of back seats and luggage space / Driving shots: on ocean way, car to car, on board camera, wheels, inside, over driver's shoulder / BMW 535i Gran Turismo - Exterior design (Luxury Line, exterior paint and interior design Kalisto grey, Nappa Ivory white/Black dashboard, interior trim in dark Ash-grain with wood inlay): side, back and front view, line logo "Luxury", door handles, rear view / Interior design: inside, details BMW logo, entrance, door handles, materials, open door, interior, view from driver side, speed indicator with changing designs, car dashboard, Bang&Olufsen speakers, display, center console, iDrive with touch screen mode, interior, back seats with various positions, details materials, opening back door view in luggage space, stop trick, various positions of back seats and luggage space, back door closing / Driving shots incl. on board camera and car to car / BMW 5 Series Sedan, Touring and Gran Turismo - Beauty shots (incl. time laps clouds and night impressions).
Downloads.
Sat May 18 23:53:10 CEST 2013 | ID: PF0003625
The new BMW 5 Series Sedan, Touring and Gran Turismo.
BMW 535i Sedan Exterior Design (Luxury Line, exterior paint and interior design Glacier Silver met., Nappa leather in mocca with black world, interior trim in fine line anthracite with accent trim pearl chrome): front view, detail, side and back view, lights, at sunset, illuminated door handles / Interior Design: door open, interior shots, view from driver side, details of materials, gear, handgrip, interior shots, view from co-driver side, details of materials, car-dashboard, view from back seats to car dashboard, details of wheel, center console, display / Driving shots: on mountain road, onboard camera (incl. "Luxury" logo on decorative strip), over driver's shoulder, car to car / BMW 530d Touring - Exterior Design (Modern Line, exterior paint and interior design Jatoba brilliant effect, Nappa leather in Ivory White with black instrument panel and steering wheel in oyster world, interior trim in aluminum mesh effect and fine line bright wood): front view, side view, rear view, details, line-logo "Modern", decorative strip, rim, long shots / Interior design: open door, interior shots, view from driver side, gearshift, details of car dashboard, wheel, center console, display, top windows, open door, back seats, luggage space, stop trick, various positions of back seats and luggage space / Driving shots: on ocean way, car to car, on board camera, wheels, inside, over driver's shoulder / BMW 535i Gran Turismo - Exterior design (Luxury Line, exterior paint and interior design Kalisto grey, Nappa Ivory white/Black dashboard, interior trim in dark Ash-grain with wood inlay): side, back and front view, line logo "Luxury", door handles, rear view / Interior design: inside, details BMW logo, entrance, door handles, materials, open door, interior, view from driver side, speed indicator with changing designs, car dashboard, Bang&Olufsen speakers, display, center console, iDrive with touch screen mode, interior, back seats with various positions, details materials, opening back door view in luggage space, stop trick, various positions of back seats and luggage space, back door closing / Driving shots incl. on board camera and car to car / BMW 5 Series Sedan, Touring and Gran Turismo - Beauty shots (incl. time laps clouds and night impressions).
The All New BMW 5 Series Sedan Makes Its World Debut at the 2017 North American International Auto Show. (01/2017)
 
5 series
·
Corporate
·
Motor Shows
·
Detroit
·
America
 
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Downloads.
Tue Jan 10 22:50:15 CET 2017 | ID: PF0005215
The All New BMW 5 Series Sedan Makes Its World Debut at the 2017 North American International Auto Show. (01/2017)
BMW 5 Series - On board, Car to Car, Drone footage. (11/2016)
 
5 series
 
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Downloads.
Thu Dec 01 15:30:30 CET 2016 | ID: PF0005177
BMW 5 Series - On board, Car to Car, Drone footage. (11/2016)
BMW 5 Series - Driving scenes. (11/2016)
 
5 series
 
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Downloads.
Wed Nov 30 23:25:54 CET 2016 | ID: PF0005170
BMW 5 Series - Driving scenes. (11/2016)
BMW 540i - Interior Design. (11/2016)
 
5 series
 
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Downloads.
Wed Nov 30 23:04:13 CET 2016 | ID: PF0005169
BMW 540i - Interior Design. (11/2016)
BMW 540i footage on location - exterior design. (11/2016)
 
5 series
 
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Downloads.
Wed Nov 30 19:07:06 CET 2016 | ID: PF0005167
BMW 540i footage on location - exterior design. (11/2016)
The new BMW 3 Series Touring.
 
F31
·
3 series
·
Sport Wagon
 
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BMW 328i Touring - Exterior Design: side view, Hofmeister kink, rear view, front view, air intake, headlights, air intakes, three-quarter rear view, tail gate is opened, rear view, stop trick doors, lighting sequence (front and rear) / Interior Design and Engine: sill cover "BMW Luxury", side view driver side cockpit, door lining, loudspeaker, gear shift, door pocket, seats rear, boot, versatility, stop trick seats, stop trick luggage, golf bag, adaptive attachment system, engine / Driving shots: front and rear view (car to car), driving shots on country road, meadow, fields, forest, onboard, "328i", inboard, driving shots on country road, Head-Up Display, Control Display Navigation / Acting scenes luggage compartment: hands-free tailgate opening, luggage is loaded, opening rear window, family parks BMW 328i and unload pick-nick goods.
Downloads.
Fri Jul 06 00:02:01 CEST 2012 | ID: PF0003382
The new BMW 3 Series Touring.
BMW 328i Touring - Exterior Design: side view, Hofmeister kink, rear view, front view, air intake, headlights, air intakes, three-quarter rear view, tail gate is opened, rear view, stop trick doors, lighting sequence (front and rear) / Interior Design and Engine: sill cover "BMW Luxury", side view driver side cockpit, door lining, loudspeaker, gear shift, door pocket, seats rear, boot, versatility, stop trick seats, stop trick luggage, golf bag, adaptive attachment system, engine / Driving shots: front and rear view (car to car), driving shots on country road, meadow, fields, forest, onboard, "328i", inboard, driving shots on country road, Head-Up Display, Control Display Navigation / Acting scenes luggage compartment: hands-free tailgate opening, luggage is loaded, opening rear window, family parks BMW 328i and unload pick-nick goods.
The new BMW 3 Series - On Location Tegernsee
 
Sport Wagon
·
Sedan
·
3 series
·
BMW ConnectedDrive
 
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BMW 335i - Exterior design and engine: three quarter front view, headlights, front view, radiator, side view, wheel, rim, three quarter rear view, rear view, rear lights, exhaust, time lapse open boot (drawer out), open boot (drawer in), closed boot, engine with closed and open hood / Interior design: cockpit, steering wheel, engine starting, start button, tachometer, command control, cup holder, rear seats with time lapse of hatch for luggage, USB stick / Driving shots (surrounding area Höselwang) / Car-to-car shots (surrounding area Höselwang) / BMW 335d - Exterior design: three-quarter front view, side view, rim, three-quarter rear view, 335d logo, rear view, rear lights, time-lapse open boot (back seat down), open boot (backseat up), closed boot, front view, headlights (on/off), open boot / Interior design: cockpit, rear seats, steering wheel, dashboard, driver's seat, on-bord computer, light button, start button, air-conditioning, tachometer, automatic gear level, command control, rear seats with time lapse of hatch for luggage / Driving shots (surrounding area Höselwang) / Car-to-car shots (surrounding area Höselwang) / BMW ConnectedDrive: desplay, driver operates communications platform, requests the nearest Italian restaurant via directory assistance, triggers SOS-function, SOS button / Beauty shots Tegernsee (Bavaria).
Downloads.
Fri Jul 18 09:00:00 CEST 2008 | ID: PF0002612
The new BMW 3 Series - On Location Tegernsee
BMW 335i - Exterior design and engine: three quarter front view, headlights, front view, radiator, side view, wheel, rim, three quarter rear view, rear view, rear lights, exhaust, time lapse open boot (drawer out), open boot (drawer in), closed boot, engine with closed and open hood / Interior design: cockpit, steering wheel, engine starting, start button, tachometer, command control, cup holder, rear seats with time lapse of hatch for luggage, USB stick / Driving shots (surrounding area Höselwang) / Car-to-car shots (surrounding area Höselwang) / BMW 335d - Exterior design: three-quarter front view, side view, rim, three-quarter rear view, 335d logo, rear view, rear lights, time-lapse open boot (back seat down), open boot (backseat up), closed boot, front view, headlights (on/off), open boot / Interior design: cockpit, rear seats, steering wheel, dashboard, driver's seat, on-bord computer, light button, start button, air-conditioning, tachometer, automatic gear level, command control, rear seats with time lapse of hatch for luggage / Driving shots (surrounding area Höselwang) / Car-to-car shots (surrounding area Höselwang) / BMW ConnectedDrive: desplay, driver operates communications platform, requests the nearest Italian restaurant via directory assistance, triggers SOS-function, SOS button / Beauty shots Tegernsee (Bavaria).
MINI Paul Smith Edition: Designers Video
 
Sales and Marketing
·
Sales Worldwide
 
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Design explanation of the MINI Paul Smith Edition
Downloads.
Wed Oct 29 14:15:02 CET 2025 | ID: PF0010064
MINI Paul Smith Edition: Designers Video
Design explanation of the MINI Paul Smith Edition
ix3
 
NA5
·
BMW i
·
iX3
 
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Downloads.
Fri Sep 05 11:20:43 CEST 2025 | ID: PF0010059
ix3
iX3
 
NA5
·
BMW i
·
iX3
 
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Downloads.
Fri Sep 05 11:20:43 CEST 2025 | ID: PF0010058
iX3
iX3
 
NA5
·
BMW i
·
iX3
 
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Downloads.
Fri Sep 05 11:20:43 CEST 2025 | ID: PF0010057
iX3

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