PressClub New Zealand · Article.
A NEW DIGITAL COMPANION FOR MINI FANS. THE NEW MINI APP.
12.04.2021 Press Release
MINI has taken its digital ownership experience to new levels with the launch of the all-new MINI App – now available in New Zealand.
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Brendan Mok
BMW Group
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Downloads.
- New MINI App gains expanded functionality, to be rolled out from April 2021 in New Zealand
- Built in-house with bespoke software architecture that enables rapid development of new content and fast-roll out
- Universal interfacing with car including information display, auxiliary door/climate control and intelligent information sharing between smart device and vehicle
- Free for download on Apple App Store and Google Play Store
MINI has taken its digital ownership experience to new levels with the launch of the all-new MINI App – now available in New Zealand.
The all-new MINI App, developed fully in-house by BMW Group, features an entirely new design and interface that improves user experience and provides owners with intuitive ways to interact with their MINI via their smart device.
The MINI App runs on both iOS and Android operating systems and can be downloaded free of charge from the Apple App Store or Google Play Store.
It acts as a new universal interface with the car, providing information on the vehicle’s status at all times. It also enables remote operation of functions, such as vehicle locating and locking/unlocking the doors.
Destination addresses can be sent from a smartphone directly to the vehicle’s navigation system. The new MINI App also offers more functions for electric vehicles than its predecessor, the MINI Connected app. For example, customers can access detailed information on the car’s electric range, charge status and charging history.
The app’s charge timing and climate control timing functions also allow the charging process to be optimised by setting particular time slots and departure times. Added to which, the vehicle interior can be pre-conditioned (by heating the interior in winter and cooling it in summer, for example) to increase comfort levels.
Last but not least, the MINI App also allows the customer to contact their MINI Service Partner directly and provides them with an overview of their vehicle’s servicing requirements at all times.
The MINI App is a new development that will fully replace the MINI Connected app from July 2021 and provide a technologically future-proof foundation.
Its scalable universal architecture allows for continuous updating of new functions and customer requests to be implemented easily, with multiple updates every year allowing functionality to be expanded.
MINI App Highlights:
- Garage – Keep track of all vehicles in one app (for multiple vehicle owners)
-
Vehicle Status
- Fuel / Battery Level Range
- Error / Diagnostics
- Charging Status (Electric only)
- Charging History (Electric only)
- Vehicle Finder – Records last location of vehicle via GPS
-
Remote vehicle functions:
- Remote Lock / Unlock Doors
- Remote Flash Lights
- Climate Control Now (Electric only)
- Charge & Climate Timer (Electric only)
-
Online Appointment Scheduling
- Service Alerts
- Recall Alerts
- Preferred Dealer
- Roadside Assistance
- Ends -
The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises 31 production and assembly facilities in 15 countries; the company has a global sales network in more than 140 countries.
In 2020, the BMW Group sold over 2.3 million passenger vehicles and more than 169,000 motorcycles worldwide. The profit before tax in the financial year 2019 was € 7.118 billion on revenues amounting to € 104.210 billion. As of 31 December 2019, the BMW Group had a workforce of 126,016 employees.
The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.
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