BMW Donates RMB 1 million for Earthquake Disaster Relief in Sichuan Province - Appeal for all BMW dealers and customers to join forces to combat the disaster

Munich/Beijing. The powerful earthquake which hit Sichuan Province with
a magnitude of 7.8 caused severe damage in the area and BMW China and
BMW Brilliance have responded with prompt action. BMW donated RMB
1,000,000 to the Red Cross Society of China for the eathquake disaster
relief and assigned 3 units of BMW X3 for the rescue team to help
disaster relief. At the same time, BMW appealed to all BMW dealers and
customers to provide their support as much as possible to join forces
in times of hardship. BMW staff have also started to donate funds and
the donations will be sent to the earthquake-hit area. The Red Cross
Society of China commented, "The disaster relief needs efforts
from all walks of life and social resources home and abroad. Guided
under the Red Cross Spirit of 'Humanity, Charity, and Dedication', BMW
took action immediately. This initiation showing BMW's care and
responsibility is worthy of commendation and recommendation. We
dedicate our sincere thanks to BMW." Mr. Alfred Rupp, President
and CEO of BMW Brilliance Automotive Ltd., said, "BMW has a
long-term commitment to China and integrates to the Chinese social
development. It is our duty, without hesitation, to help people in the
disaster-afflicted area get through the difficulties. We will continue
the internal donating activity, expressing our care to the victims to
fulfil our social responsibility as a corporate citizen." As a
matter of fact, taking active participation in the public welfare has
always been one of BMW's corporate objectives. Earlier this year, BMW
took the lead among auto manufacturers to donate 1 million RMB to the
China Charity Federation for disaster relief in snow-stricken area in
southern China. In addition, BMW China and BMW Brilliance have called
on the authorized dealers and BMW customers nationwide to participate
in the relief campaign to lend a helping hand to the people in disaster
area. Up to now, Beijing Yanbao Group, a BMW authorized dealer in
Beijing has donated 450,000 RMB. Chongqing Baosheng donated 50,000 RMB,
and will contribute 1,000 RMB for each car sold from now to the end of
this month. Also, Chengdu Dajin and Chengdu Bow Yue, BMW dealers in
Chengdu, nearest to the disaster area have organized all the staff
members to donate blood to the injured. More dealers and customers will
join BMW in the relief efforts to combat the disaster together.