Pieter Nota shares some details of the new iX and unveils the all new BMW i4. Detailshots of the iX and i4, dynamic driving shots of the i4.

The video starts at sunrise. Both cars are standing in a snow covered setting and the camera moves slowly over them. After that, a close-up of the front lights follows and the turning on of the lights is perfectly in sync with the music. Other interior detail shots of both cars come next, followed by exterior (detail) shots. A shot from behind shows the now sunlit mountains in the back. The reflexion of the lights can be seen, illustrating that they are now preparing to drive. After a short look at the snow covered mountains, the driver’s hand can be seen controlling the car. Dynamic (drone)shots follow the cars as they drive on white roads. A variety of shots – wide to close up – demonstrate the cars as they drive and drift alone and together on the snow. At the end, a drone shot shows the cars slowly moving towards their original position and the logo fades in, the sun is now almost setting down again.

The Film outlines the teamwork between Renzo Vitale and Hans Zimmer during the design and production of the BMW i car sounds. We show clips from Hans Zimmer's studio and from the BMW Sound Lab, where Renzo and Hans Zimmer test their creations. During the drive, the results are discussed in action. Viewers are given an insight into the cooperation between BMW and Hans Zimmer. the trailer contains scenes of the Vision M Next, in whose sound design Hans Zimmer played a major role

Production, paint work, customizing

Audio Podcast to the BMW Group Sales Figures Q4 2024.

Sales Figures BMW Group Q3-2024.

The Success Story video of the BMW Startup Garage features the successful joint project with the Munich-based startup, DeepDrive. It chronicles their journey from their initial meeting at IAA 2021 up until the present day.

Audiopodcast to the BMW Group Sales Figures Q2 2024.