PressClub Asia · Article.
BMW Group scores double victory in Germany's 'Best Cars 2009' survey.
Tue Feb 03 12:00:00 CET 2009 Press Release
The BMW Group scored double victory at this year's readers' vote for the "Best Cars 2009" organised by the "auto, motor und sport" car magazine in Germany - one of Europe's leading car magazines. The new BMW 7 Series was voted first place in the deluxe class. MINI came in first for the ninth consecutive year in the small car segment.
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BMW Group
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Author.
Cindy Chia
BMW Group
BMW 7 Series voted first in deluxe class; MINI was voted best premium
brand in the small car segment for the ninth consecutive year. Munich.
The BMW Group scored double victory at this year's readers' vote for
the "Best Cars 2009" organised by the "auto, motor und
sport" car magazine in Germany - one of Europe's leading car
magazines. The new BMW 7 Series was voted first place in the deluxe
class. MINI came in first for the ninth consecutive year in the small
car segment. The introduction of the fifth generation of the BMW 7
Series Luxury Saloon, the world's most successful manufacturer of
premium cars is setting the benchmark once again, proving how sheer
driving pleasure and the pleasure of exclusive generosity may be
perfectly combined in the ultimate symbiosis. By securing the top spot
in this year's "Best Cars 2009" survey, it reinforces the
confidence that consumers have in BMW products. Launched in Singapore
in January 2009, the new BMW 7 Series not only started off well on the
international and local car markets, but also in the opinion of
professional testers and the public. The new BMW luxury saloon accounted
for an impressive 26.1% of the votes, proving that the readers were not
only fascinated by its luxurious style and exclusive interior, but also
because of the unique combination of comfort, dynamic and efficiency
typical of BMW. The series of victories for the MINI in the readers'
vote of the "Best Cars 2009" coincides with the growing sales
figures of the only premium brand in the small car segment. More than
31% voted for the MINI in this segment. The "Best Cars 2009"
readers' survey is held for the 33rd time. In this year's survey, the
readers could vote between a total of 336 cars in 10 categories. More
than 100,000 readers took part in the voting.