PressClub Global · Article.
Awarded S 1000 RR Dinner Spot most successful BMW film on YouTube with more than 1 million clicks.
Mon Mar 15 15:20:21 CET 2010 Press Release
With currently almost 1.75 million clicks the S 1000 RR Dinner Spot became the most successful BMW film on YouTube ever. In the course of the Spotlight International Advertising Film Festival in Mannheim the film was awarded in the category “Web and Mobile” at the beginning of March.
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Liane Drews
BMW Group
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München. With currently almost 1.75 million
clicks the S 1000 RR Dinner Spot became the most successful BMW film
on YouTube ever. In the course of the Spotlight International
Advertising Film Festival in Mannheim the film was awarded in the
category “Web and Mobile” at the beginning of March.
It is about a well-known magic trick, where a magician
pulls the tablecloth from a small table all set up with china without
damaging anything.
In “Dinner for RR” the BMW S 1000
RR knows the trade even better: Thanks to its acceleration of 2.9
seconds from 0 to 100 k.p.h. the bike is able to pull the tablecloth
even from a huge, impressing banquet leaving all the china and glasses intact.
If you haven’t seen the „Dinner for RR“ clip yet, then click http://www.youtube.com/watch?v=-cM9S2AzU28