+++ First-time demo of AI-powered BMW Intelligent Personal Assistant with Alexa+ technology +++ Revolutionary user-interaction with BMW Panoramic iDrive +++ Sixth generation BMW eDrive Technology +++ Next level driving dynamics with the Heart of Joy +++ Seamless driver assistance with BMW Symbiotic Drive +++ Ever-evolving Entertainment and App ecosystem in BMW Operating System X +++
+++ Enhanced digital experience for BMW M customers +++ Initial offering includes three exclusive BMW M in-car apps: “M Cockpit”, “M Drag Meter”, and “M Channel” +++ Additional added value initially for the new BMW iX3 with M Sport package +++ Integration of the new BMW M Community for the German market into the My BMW App +++ Exclusive BMW M content and benefits for BMW M High Performance and M Performance drivers in the German market +++
+++ Alexander Karajlovic takes over as new Vice President for Development at BMW M GmbH +++ Predecessor Dirk Häcker enters retirement after 11 years as Head of Development at BMW M +++ High-performance brand looks back on 13 years of record-breaking success +++
+++ Award for sustainable material in the MINI family interior +++ Use of secondary materials reduces CO₂e emissions +++ Collaboration as a driver of innovation +++
+++ Premiere at the M Festival in Chengdu +++ Art Car Capsule Collection inspired by BMW Art Car #18 by Cao Fei +++ Collection with tech-inspired details, AR-style graphics and glow-in-the-dark elements +++ Now available worldwide, including at the BMW Lifestyle Shop +++
Stylish, safe and full of driving pleasure - with the MINI Aceman and the exclusive MINI Lifestyle Collection, MINI makes the festive season a special experience.
Sheer driving pleasure has always been baked into the BMW brand’s DNA. The BMW Z4 is a prime example: truly exhilarating roadster fun. The upcoming BMW Z4 Final Edition provides fans with a time-limited opportunity to order a very special version of this vehicle – one that may well become a collectors’ item.
The MINI John Cooper Works combines powerful performance and precise handling to create a unique driving experience - perfectly staged on the winding Irohazaka Road in Japan.
+++ BMW iX3 awarded “Golden Steering Wheel” for “Best Innovation” +++ BMW M5 Touring wins in the “Upper/Luxury Class” category +++ “Auto Trophy” awards from “Auto Zeitung”: BMW victories across the entire product range – from compact to luxury class +++ Readers once again vote BMW “World’s Best Brand” +++
+++ Marc Márquez secures the coveted BMW M Award in MotoGP™ for the eighth time. +++ The prize for the fastest qualifier of 2025: the new BMW M2 CS (fuel consumption combined: 10.0 l/100 km; CO₂ emissions combined: 226 g/km according to WLTP, CO₂ class: G)*. +++ Handover of the winner’s car at the Valencia season finale. +++
All-electric from Munich to Iceland: a road trip from Bavaria to the Westfjords demonstrates that the fully electric MINI Countryman SE ALL4 is ready for adventure. In the heart of wild nature, the largest model in the MINI family shows just how versatile it is - and why it rightly carries its name.
+++ ApeFest makes its debut in Las Vegas +++ Premiere for exclusive Pac-Man in-car game in the BMW XM Label with BMW Lifestyle elements +++ BMW digital ape “Max” presents BMW Lifestyle Collection +++ Live performance artist Pauser reimagines BMW suitcases as graffiti art +++ BMW M3 turns content studio +++
+++ The first new Neue Klasse model: the BMW iX3 celebrates is Asian premiere +++ Partnership between two British brands: world premiere for the MINI Paul Smith Edition +++ Special-edition BMW M2 CS thrills BMW M fans +++ BMW Concept Speedtop brings eye-catching allure and exclusivity to the BMW Group stand +++
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CO2 emission information.
Fuel consumption, CO2 emission figures and power consumption and range were measured using the methods required according to Regulation VO (EC) 2007/715 as amended. They refer to vehicles on the German automotive market. For ranges, the NEDC figures take into account differences in the selected wheel and tyre size, while the WLTP figures take into account the effects of any optional equipment.
All figures have already been calculated based on the new WLTP test cycle. NEDC figures listed have been adjusted to the NEDC measurement method where applicable. WLTP values are used as a basis for the assessment of taxes and other vehicle-related duties which are (also) based on CO2 emissions and, where applicable, for the purposes of vehicle-specific subsidies. Further information are available at www.bmw.de/wltp and at www.dat.de/co2/.