PressClub Global · Article.
“Resale Value Giants” 2015: MINI comes first five times.
Fri May 08 10:00:00 CEST 2015 Press Release
Latest study into the models offering the most lasting value on the German car market: class victories for the new MINI One 3 door, the MINI Cooper S Paceman, and the MINI Cooper Coupé; double victory for the MINI One Convertible.
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Munich. Great prospects for lasting MINI driving fun:
the models of the British premium brand take first place in not just
one, but in several categories of the latest “Resale Value Giants”
2015 list published by “Focus Online”. The title honouring the
vehicles offering the most lasting value on the German automotive
market went to MINI no fewer than five times. This success once again
demonstrates that the latest MINI models never fail to fascinate with
their high-grade technology, their unmistakable style, and their
premium quality. As a result they are a highly coveted asset on the
used car market as well. The chosen winners are also conspicuously
consistent: the new MINI One 3 door, the MINI Cooper S Paceman, the
MINI One Convertible, and the MINI Cooper Coupé were able to defend
their previous year’s title as Resale Value Giants.
The “Resale Value Giant” ranking is published by the market research
institute Bähr & Fess Forecasts following its analyses of the
estimated resale value of current new vehicles after four years. This
lists both the resale value as a percentage and the depreciation in
absolute figures. The automotive market experts involved in its
forecasts take into account not only the attributes of the analysed
models, but also the brand image, the performance in comparative
tests, the competitor situation in the affected segment, and general
economic developments.
MINI represents this year’s “Resale Value Giants” in four
vehicle categories. In the small car segment, the new MINI One 3 door
took the lead with an estimated resale value of 60.5%. The MINI Cooper
S Paceman achieved 57.0% to take first place among the mini SUVs. A
double victory went to the MINI One Convertible, which was awarded
both the best percentage (57.5%) and the lowest absolute depreciation
in the category of open top vehicles. The MINI Cooper Coupé was not to
be outdone either, achieving the lowest depreciation in euros and
cents. This purist 2-door model athlete has taken the title of Coupé
“Resale Value Giant” once again.
For years now, independent market studies into the stability of
automobile values have been regularly awarding the latest MINI models
top marks. The victories gained by the latest MINI generation show
that the models of this British brand will enjoy high demand on the
used car market in future as well. For the second time in a row now,
the new MINI One 3 door has been awarded the title of “Resale Value
Giant” in its category. The stability forecast for the new MINI Cooper
5 door also proved to be highly encouraging. Issued jointly at the
beginning of the year by the German automobile magazine “Auto Bild”
and Schwacke market analysts, this ranking of “Value Masters” 2015
declared this model the overall winner of all categories.
The analyses provide an important source of information for potential
new car buyers seeking models with the smallest possible difference
between acquisition price and resale value. Besides efficiency and
reliability, value stability is a particularly important criterion for
cost effectiveness, too. MINI models were able to score highly in all
disciplines, proving their worth as top choices for economic
efficiency, not to mention driving fun and individual style.
For further details on official fuel consumption figures, official
specific CO2 emissions and power consumption of new cars, please
refer to the "Manual on fuel consumption, CO2 emissions and
power consumption of new cars", available at all sales outlets,
from Deutschen Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1,
73760 Ostfildern-Scharnhausen and at
http://www.dat.de/angebote/verlagsprodukte/leitfaden-kraftstoffverbrauch.html.
ManualCO2 (PDF ‒ 2.7 MB)