Do you need help? Please contact our support team from 9 to 17 CET via support.pressclub@bmwgroup.com.

PressClub Global · Article.

The new BMW i Collection – stylish, innovative, sustainable. Sophisticated fashion and innovative home accessories for a modern lifestyle.

The new BMW i Collection comprises a wide array of intelligent products for all areas of life that combine sustainability, premium quality, innovation and exceptional design – and therefore mirror the BMW i philosophy to perfection.

Lifestyle
·
Lifestyle Products
 

Press Contact.

Gesa Pruene
BMW Group

Tel: +49-89-382-94081
Fax: +49-89-382-20626

send an e-mail

Author.

Gesa Pruene
BMW Group

This article in other PressClubs

Munich. The new BMW i Collection comprises a wide array of intelligent products for all areas of life that combine sustainability, premium quality, innovation and exceptional design – and therefore mirror the BMW i philosophy to perfection.

The items of clothing, for example, stand out not just for their pureness of form and subtle colours, but also their eye-catching styling and use of resource-friendly materials.

Fashion and accessories with more to offer besides great looks.
Take, for example, the ladies’ and men's BMW i T-Shirt (RRP €59.00) or the BMW i Long-sleeve Shirt for men (RRP €79.00), which are made from organic cotton and TENCEL®. The latter is an eco-friendly Lyocell fabric obtained from natural and sustainably forested eucalyptus wood that gives the T-shirt a particularly silky feel.

The men’s BMW i Jacket (RRP €290.00) made from organic cotton features a delightful asymmetric cut and raglan sleeves, a high-quality lining in an elegant contrast colour, plus a very neat design touch in the form of buttons made from recycled paper.

Resource-friendly, sustainable manufacturing is an important consideration for the personal accessories in the collection, too. For instance, an unusual material known as appleskin – a vegan imitation leather made from apple fibres – is used for the BMW i Backpack (RRP €269.00), with its minimalist appearance and padded laptop compartment. And selvedge waste from BMW i car seat production is ingeniously turned into the BMW i Pencil Set (RRP €29.90), complete with a high-quality, handcrafted case made from BMW i leather.

The fruits of 3D printing : PROJEKT SAMSEN for BMW i Sunglasses.
The pioneering 3D printing technology already in use at BMW for a significant period of time enhances sustainability on the lifestyle front, too. PROJEKT SAMSEN, a young and creative Berlin-based label, has designed a glasses frame that is produced entirely using 3D printing – and requires neither hinges nor screws. This means there is virtually no production waste and the glasses are easy to recycle.

BMW Lifestyle and PROJEKT SAMSEN have joined forces to create one pair of unisex and one pair of ladies’ sunglasses for the BMW i Collection. Each of these exclusive models can be personalised into a genuine one-off with the help of the specially developed online configurator (http://bit.ly/ProjektSamsenforBMWi). Besides choosing an individual colour scheme, customers can also have the sunglasses engraved with an inscription of their choice (price on request).

High-class home accessories bring stylish sustainability to daily life.
The BMW i Collection doesn’t stop at clothing and personal accessories – it also includes stylish designs for the home or office. The BMW i Wooden Bowl (RRP €100.00) is made in a workshop in Finland. Although appearing feather-weight on account of its gracefully light, Scandinavian design, the bowl has a sturdiness that makes it ideal for holding office utensils, for example.

The BMW i Coffee Maker by Stelton (RRP €79.95) and the BMW i Cup by Stelton (RRP €24.95) both feature an elegant blend of eco-friendly bamboo and classic stoneware. A discreet laser-cut BMW i logo puts the finishing touch to this Scandinavian-inspired design.

The BMW i Collection is now available at selected BMW dealers as well as online at www.shop.bmw.com.

Manufacturer’s recommended retail prices:
BMW i T-Shirt, ladies’ and men’s: €59.00
BMW i Long-sleeve Shirt, men’s: €79.00
BMW i Jacket, men’s: €290.00
BMW i Backpack: €269.00
BMW i Pencil Set: €29.90
Projekt Samsen for BMW i Sunglasses, ladies’ and men’s: price on request
BMW i Wooden Bowl: €100.00
BMW i Coffee Maker by Stelton: €79.95
BMW i Cup by Stelton: €24.95

Article Offline Attachments.

Article Media Material.

My.PressClub Login

PressClub Information

RSS NEWS FEED.

Open Website

With the PressClub RSS service, you can also receive publications as a news feed. Choose from various topic-specific feeds as needed, or use the feed with the latest articles to stay up to date.

CO2 emission information.

Fuel consumption, CO2 emission figures and power consumption and range were measured using the methods required according to Regulation VO (EC) 2007/715 as amended. They refer to vehicles on the German automotive market. For ranges, the NEDC figures take into account differences in the selected wheel and tyre size, while the WLTP figures take into account the effects of any optional equipment.

All figures have already been calculated based on the new WLTP test cycle. NEDC figures listed have been adjusted to the NEDC measurement method where applicable. WLTP values are used as a basis for the assessment of taxes and other vehicle-related duties which are (also) based on CO2 emissions and, where applicable, for the purposes of vehicle-specific subsidies. Further information are available at www.bmw.de/wltp and at www.dat.de/co2/.

Search Settings.

Press Release
Press Kit
Speech
Fact & Figures
Spanish
  • Language of Attachment
  • Arabic
  • Chinese - simplified
  • Chinese - traditional
  • English
  • English - US
  • French
  • German
  • Hungarian
  • Italian
  • Japanese
  • Korean
  • Multilingual
  • Russian
  • Spanish
Updates
Top-Topic
Submit
Reset
 
Sun
Mon
Tue
Wed
Thu
Fri
Sat
 
Login