PressClub Global · Article.
BMW Group digital services at #NEXTGen.
25.06.2019 Press Release
BMW Group digital services at #NEXTGen.
Press Contact.
Nadja Horn
BMW Group
Tel: +49-89-382-57185
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Author.
Nadja Horn
BMW Group
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The digital BMW ecosystem: early insights into
myBMW.
The BMW Group #NEXTGen event provided exclusive
background information on what the future holds for the myBMW digital
ecosystem. All BMW Group and NOW services, along with mobility
services and products, will be pooled together under this name.
Products and services will be split into My Car, My Life and My
Journey categories, presenting customers with a single gateway into an
all-encompassing portfolio of personal mobility-enhancing offerings.
“Hey BMW, what’s your favourite colour?”. Chatting away with
the BMW Intelligent Personal Assistant.
Since March
2019 the BMW Intelligent Personal Assistant has been available in a
large number of models fitted with BMW Operating System 7.0.
Responding to the prompt “Hey BMW”, the intelligent, digital character
helps the driver, learns their preferences, knows their favoured
settings and is an expert on everything to do with the vehicle. Thanks
to the regular Remote Software Upgrades supplied over the air for
seamless installation directly into the vehicle, the BMW Intelligent
Personal Assistant acquires new skills all the time, enhancing and
expanding his capabilities. The next upgrade will make it possible to
enjoy casual chats with him and engage in brief, entertaining exchanges.
Amazon Alexa in BMW and MINI models.
Seamless
integration of Amazon Alexa is now available for a host of BMW and
MINI models, enabling customers to access many of the Alexa functions
they already use at home while out and about in their car. They can
ask Alexa questions, get weather forecasts and traffic information,
catch up on sporting events, listen to tracks from Amazon Music or
TuneIn, or check out audio books from Audible. Appointments and to-do
lists or shopping lists can likewise be managed simply by speaking.
Added to which, the Control Display in the BMW or MINI also provides
visual feedback for the selected content. And Alexa even makes it
possible for customers to operate compatible smart-home devices, such
as lamps, thermostats and automatic garage doors, from their car.
The BMW Digital Key turns smartphones into car keys.
The Digital Key dispenses with the need for a
conventional car key. Employing Near Field Communication (NFC)
technology, it allows the new BMW 8 Series Coupe and other models in
the BMW range to be locked and unlocked from a smartphone. Holding the
smartphone up to the door handle opens the car. Once inside, the
engine can be started as soon as the phone has been placed in the
wireless charging or smartphone tray. Accessed via BMW Connected, the
Digital Key can optionally be shared with up to five other people. The
BMW Digital Key is currently available for all NFC-capable Samsung
Galaxy devices running Android 8.0 and above.
Digital charging services for electric cars.
The
charging services from BMW put an end to the stress of searching for
an available charging station. Customers can check the probable
availability of a specific station along the selected route before
they begin their journey. Once they are within 20 minutes’ drive of
the intended charging station, they can also reserve a space directly
from their car. And if that car happens to be a BMW plug-in hybrid,
they will additionally earn valuable iMILES bonus points for any
sections of electric driving recorded within the BMW eDrive Zones.
These can then be exchanged for extra charging credit at all ChargeNow stations.