PressClub Global · Article.
British creativity meets MINI charm: The MINI Paul Smith Edition - from the runway to the roads.
Wed Jan 21 00:01:00 CET 2026 Press Release
With the MINI Paul Smith Edition, two iconic British brands are writing another chapter in their shared success story, combining British style with unmistakable design.
Press Contact.
Franziska Liebert
BMW Group
Tel: +49-151-601-28030
send an e-mail
Author.
Johanna Podszuck
BMW Group
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Munich. The new MINI Paul Smith Edition combines MINI´s iconic design with Paul Smith´s famous design language “Classic with a Twist”. This special edition for the entire MINI Cooper family captivates with its unique look. The appearance and details of the vehicles not only showcase Paul Smith´s unmistakable style, but also the playful, optimistic and independent spirit of MINI.
The fully electric MINI Cooper Paul Smith Edition is the first model of the new edition to hit the roads: With its 218 hp (160 kW) front-wheel drive, the MINI Cooper SE Paul Smith Edition combines unique design with locally emission- free driving fun. It accelerates from 0 to 100 km/h in just 6.7 seconds.
Exterior: sporty accents with iconic styling
The MINI Cooper SE Paul Smith Edition in Midnight Black gives the 3-door model a more classic look. The roof, also in black, attracts attention with its interpretation of the famous Paul Smith signature stripes. Instead of the familiar colours, glossy and matt black stripes.
The MINI Cooper S Paul Smith Edition features another colour developed especially for this edition: Inspired White. The roof in exclusive Nottingham Green ensures an unmistakable look and adds a fresh contrast to the external paintwork. The roof edge on the driver´s side is a real eye-catcher thanks to the colourful Paul Smith signature stripes.
Additionally, to these two exterior colours, all models in the MINI Paul Smith Edition are available in the exclusive colour, Statement Grey.
In contrast to the three body colours, Nottingham Green, inspired by the British designer´s hometown, adorns the side mirrors, octagonal radiator grille and wheel hub caps with Paul Smith lettering for all colour variants.
The 18-inch Night Flash Spoke Black alloy wheels with tinted clear coat in Dark Steel give the MINI Paul Smith Edition a dynamic look.
Interior: British humour and creative details
The interior, which is the same in all variants, features Nightshade Blue seats and black knitted surfaces with tone-on-tone striped patterns, exuding understated British elegance. Once the car door is opened, a light projection welcomes the driver with a friendly “Hello”. This welcome is complemented by Paul Smith´s central message “Every day is a new beginning” on the door sill. Another creative interior centrepiece is the textile band on the 6 o´clock spoke of the sports steering wheel in Paul Smith´s signature stripes – a characteristic design feature that underlines the British designer’s unmistakable style. A hand-drawn graphic of his trademark “rabbit” adorns the floor mat, emphasizing the brit´s sense of humour and complementing the interior design in a stylish way.
The fully electric MINI Cooper Paul Smith Edition is already available in select markets.
The MINI Cooper, the MINI Cooper 5-door and MINI Cooper Convertible Paul Smith Edition will be available starting Q2/2026.
In case of queries, please contact:
Corporate Communications
Franziska Liebert, Spokesperson MINI
Phone:
+49-89-382-28030
E-mail: franziska.liebert@mini.com
Micaela Sandstede, Head of Communications
MINI
Phone: +49-176-601-61611
E-mail: micaela.sandstede@bmw.de
CO2 EMISSIONS & CONSUMPTION.
MINI Cooper SE: (WLTP combined: Energy consumption 14,7-14,6 kWh/ 100 km; CO2 emissions 0 g/km; CO2 class: A).
MINI Cooper S: (WLTP combined: Energy consumption 6,7 l/100 km; CO2 emissions 150 g/km; CO2 class: E).