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The MINI Electric Pacesetter inspired by JCW. The first electric MINI as a FIA Formula E Safety Car.

30.03.2021Press Release

Munich. The MINI Electric Pacesetter inspired by JCW is the new Safety Car for the ABB FIA Formula E World Championship race series. As such, it connects the brand’s electrified future with the rich racing history of John Cooper Works. The car was created out of the new MINI Cooper SE as part of an unprecedented collaboration between MINI Design, BMW Motorsport, the FIA and the Formula E.

Automotive
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MINI John Cooper Works
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BMW Motorsport
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FIA Formula E
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John Cooper Works
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MINI E
 
MINI Cooper S Convertible (Fuel consumption combined in l/100km: 6.7-6.5 (5.8-5.6) (NEDC); 6.9-6.5 (6.6-6.2) (WLTP) / CO² emissions combined in g/km: 153-149 (132-128) (NEDC); 157-148 (151-141) (WLTP))
  
Media Set  

Open-top driving fun between windmills and lighthouses: Taking the MINI Cooper S Convertible Sidewalk to St. Peter-Ording.

26.03.2021Press Release

On the North Sea coast, it's not only high and low tide that create great contrasts. A ride in the exclusive edition model of the open-top four-seater takes you to ancient grain mills and ultra-modern wind turbines, past deserted marsh meadows and to popular holiday destinations. Open- top driving pleasure with lots of sand under your wheels.

MINI Convertible
 
MINI John Cooper Works Convertible (Fuel consumption combined in l/100km 7,4-7,1 (6,4-6,2) (NEFZ); 7,4-7,1 (7,1-6,9) (WLTP) / CO2 emissions combined in g/km: 169-163 (147-142) (NEFZ); 167-161 (162-156) (WLTP))
  
Media Set  

Fresh sea breeze and stormy wind in your hair: On the island of Sylt in the MINI John Cooper Works Convertible.

25.03.2021Press Release

Germany's northernmost island is worth a visit at any time of year. There is much to discover between mudflats and waves. In-restaurants and bars as well as top-class shopping venues alternate with unspoilt nature and mile-long beaches. And in between, there are plenty of opportunities for open-air driving fun in the salty North Sea air.

MINI John Cooper Works Convertible
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John Cooper Works
 
(MINI Cooper S 3-door (Fuel consumption combined in l/100km: 6.4-6.2 (5.5-5.3) (NEDC); 6.7-6.2 (6.4-5.8) (WLTP) / CO² emissions combined in g/km: 147-142 (126-121) (NEDC); 151-140 (144-132) (WLTP)))
 
Media Set  

Stylish signals for the love of MINI: The MINI Lifestyle Collection 2021.

24.03.2021Press Release

New product range convinces with fresh colours, authentic design and a focus on sustainability.

Lifestyle Products
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Lifestyle
 
MINI Cooper S 5-door (Fuel consumption combined in l/100km: 6.5-6.3 (5.5-5.3) (NEDC); 6.8-6.2 (6.5-5.9) (WLTP) / CO² emissions combined in g/km: 149-144 (126-121) (NEDC); 154-141 (147-134) (WLTP))
  
Media Set  

New operating system and additional digital services for the MINI 3-door, MINI 5-door and MINI Convertible.

22.03.2021Press Release

Centre instrument with 8.8-inch touch display as standard, individually configurable Live Widgets, "Lounge" and "Sport" modes for the centre and multifunctional instrument display, integration of Amazon Alexa, MINI App with extended functions: With the new edition of the models in the small car premium segment, connectivity and driving pleasure form the perfect combination for the typical MINI feeling.

MINI
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MINI E
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MINI 3 door
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MINI 5 door

Launched By _ :International campaign for the current market launch of the MINI.

15.03.2021Press Release

Artists, athletes, driving fun experts and thought leaders from around the world present the new edition of the MINI 3-door, the MINI 5-door and the MINI Convertible in their personal environments. Eight-part video clip series on MINI's social media channels celebrates the enthusiasm for diversity, the openness to new things and the creativity that inspires people in different ways.

 
MINI Cooper S 5-door (Fuel consumption combined in l/100km 6,5 - 6,3 (5,5 - 5,3) (NEFZ); 6,8 - 6,2 (6,5 - 6,9) (WLTP) / CO2 emissions combined in g/km: 149 - 144 (126 - 121) (NEFZ); 154 - 141 (147 - 134) (WLTP))
 
Media Set  

Mann, marzipan and the sea: With the MINI Cooper S 5-door to Lübeck.

12.03.2021Press Release

An excursion to the old Hanseatic city and the Baltic Sea coast allows you to discover historical sites, locations of world literature and great beach life. The most beautiful route leads along winding country roads, which were once important trade routes and today provide above all driving pleasure.

MINI
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MINI 5 door
 
MINI John Cooper Works Convertible (Fuel consumption combined in l/100km 7,4-7,1 (6,4-6,2) (NEFZ); 7,4-7,1 (7,1-6,9) (WLTP) / CO2 emissions combined in g/km: 169-163 (147-142) (NEFZ); 167-161 (162-156) (WLTP))
  
Media Set  

Open for new things: The MINI Convertible

10.03.2021Press Release

With fresh design accents and the expressive Zesty Yellow body colour, the new edition of the open-top four-seater now brings even more typical MINI style to the premium small car segment. New trims and equipment packages allow for particularly targeted individualisation.

MINI John Cooper Works Convertible
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John Cooper Works
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MINI Convertible
 
MINI Cooper 3-door (Fuel consumption combined in l/100km: 5,4-5,3 (5,1-4,9) (NEFZ); 6,1-5,5 (6,1-5,5) (WLTP) / CO2 emissions combined in g/km: 124-120 (117-112) (NEFZ); 138-124 (138-124) (WLTP))
  
Media Set  

With the MINI Cooper 3-door through Hamburg's bustling life.

05.03.2021Press Release

A foray through Germany's northernmost city with over a million inhabitants, on which the Hanseatic reserve, the honourable merchants, the noble patrons and the traditional customs of a historic trading metropolis are simply ignored for once. Instead, the journey follows the traces of the bustling life in Hamburg – from the gateway to the world via the sinful mile to the stronghold of the MINI community.

MINI
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MINI 3 door
 
John Cooper Works GP (Fuel consumption combined in l/100km: 7,3 (NEFZ); 8,3 (WLTP) / CO2 emissions combined in g/km: 167 (NEFZ); 189 (WLTP))
 
Media Set  

Woman power at MINI: The recipe for success for inspiring products.

04.03.2021Press Release

Three questions for the International Women's Day 2021: Did you know that a woman put the fastest MINI ever built on the road? Did you know that the first purely electric MINI was developed under the direction of a woman? Did you know that the design of the alleged "most masculine" of all MINI models was shaped by a woman?

People at BMW Group
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People
 
MINI Cooper S Countryman ALL4 (Fuel consumption combined in l/100km: 6,5-6,2 (NEFZ); 7,5-6,9 (WLTP) / CO2 emissions combined in g/km: 149-142 (NEFZ); 170-158 (WLTP))
 
Media Set  

Three-country tour in northern Europe: On the road with the MINI Cooper S Countryman ALL4 at the Arctic Circle.

01.03.2021Press Release

After a journey of discovery through deep snow-covered forests, it is precisely the silence of the vast landscape that makes a tour at the Arctic Circle so appealing. One of the most beautiful routes leads from Kemi in Finland to the Lofoten archipelago - from the Gulf of Bothnia over snow-blown roads across Swedish Lapland to the Norwegian Arctic Sea.

MINI Countryman
 
MINI Cooper SE (Power consumption (NEDC) in kWh/100 km: 16.1-14.9 / Power consumption (WLTP) in kWh/100 km: 17.6-15.2)
 
Media Set  

Experience the green metropolis of Hamburg with the MINI Cooper SE.

26.02.2021Press Release

Countless parks, lots of water, plenty of wind and more sun than the cliché suggests: Hamburg is an exceedingly green city. So, what could be more natural than to explore the Free and Hanseatic City in the fully electric MINI Cooper SE? After all, along with Munich, Hamburg is also one of the pioneers when it comes to public electric charging stations.

MINI E
 
MINI Cooper S 5-door (Fuel consumption combined in l/100km: 6.5-6.3 (5.5-5.3) (NEDC); 6.8-6.2 (6.5-5.9) (WLTP) / CO² emissions combined in g/km: 149-144 (126-121) (NEDC); 154-141 (147-134) (WLTP))
  
Media Set  

Clear design language meets creative use of space: The new MINI 5-door.

24.02.2021Press Release

Fresh design accents and the unique Multitone Roof enhance the appeal of the first five-seater in the British premium brand's small car range. Already more than 500 000 units sold worldwide. Market launch of the new edition begins in March 2021.

MINI
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MINI 5 door
 
MINI Cooper SE (Power consumption (NEDC) in kWh/100 km: 16.1-14.9 / Power consumption (WLTP) in kWh/100 km: 17.6-15.2)
  
Media Set  

New and exclusive features for electric driving pleasure: The MINI Electric Collection for the MINI Cooper SE.

10.02.2021Press Release

Edition vehicle for the launch of the new edition of the purely electrically powered MINI with modified exterior including Multitone Roof, specific design features, stylishly refined interior and high-quality equipment. New driver assistance systems, comfort and connected packages available as options. Market launch from March 2021.

MINI E
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CO2 emission information.

The following applies to consumption figures for vehicles with new type approval, September 2017 onward: The figures for fuel consumption, CO2 emissions and energy consumption are obtained in accordance with the specified measuring procedure (EC Regulation No. 715/2007), as issued and amended. The figures are for a basic-version vehicle in Germany. The bandwidths allow for differences in the choice of wheel and tire sizes and items of optional equipment and can be changed by the configuration.

Obtained on the basis of the new "Worldwide harmonized Light vehicles Test Procedure" (WLTP), the figures are converted back to the "New European Driving Cycle" (NEDC) for the sake of comparability. Values other than those stated here may be used for the purposes of taxation and for other vehicle-related duties relating to CO2 emissions.

More information about official fuel consumption figures and the official specific CO2 emissions of new passenger cars can be obtained from the "guideline on fuel consumption, CO2 emissions and current consumption of new passenger cars", available here: https://www.dat.de/co2/.

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