PressClub Portugal · Article.
MINI gets the little ones really going. The new MINI Baby Racer and the MINI Cooper Kids Cabrio from the MINI Collection 2007.
Fri May 18 12:15:00 CEST 2007 Informação à Imprensa
Munich. You don't have to be a particular age to be a MINI fan. Therefore the MINI Collection regularly presents trendy outfits, a variety of fun products and top-quality toys which are tailored to the desires and needs of MINI's youngest enthusiasts. Now the new generation of MINI fans can look forward to two new, detailed children's vehicles: The new MINI Baby Racer for tiny tots and the MINI Cooper Kids Cabrio in an electric or pedal version for asphalt cowboys aged 3 and upwards.
Contacto de prensa .
Sergio Gomes
BMW Group
Tel: +351-21-487-3006
Fax: +351-21-487-3003
send an e-mail
Autor.
Sergio Gomes
BMW Group
Munich. You don't have to be a particular age to be a MINI fan.
Therefore the MINI Collection regularly presents trendy outfits, a
variety of fun products and top-quality toys which are tailored to the
desires and needs of MINI's youngest enthusiasts. Now the new
generation of MINI fans can look forward to two new, detailed
children's vehicles: The new MINI Baby Racer for tiny tots and the MINI
Cooper Kids Cabrio in an electric or pedal version for asphalt cowboys
aged 3 and upwards. The new MINI Baby Racer allows kids aged 1 - 3 to
experience the unique feeling of driving a real MINI. The design of the
MINI Baby Racer - which is completely faithful to that of the new MINI
- combines high quality and loving attention to detail: From the front
and rear lights in the original design and the sticker with MINI
controls to the up-to-date impression of the rims and the chrome
radiator grille. The attractive finish with the characteristic two-tone
colour scheme is also unbelievably MINI: The MINI Baby Racer gleams in a
powerful chilli red and features a matt black seat and trim. Parents
can also rest easy: Exhaustive quality checks ensure that the MINI Baby
Racer is both extremely safe and highly durable, while its round
contours limit the risk of injury. Wide plastic wheels (super-quiet
tires) ensure a smooth ride and leave no marks on parquet flooring.
Grown-ups would like to drive it occasionally as well: The single-seater
MINI Cooper Kids Cabrio provides little car fans aged 3 - 5 with real
MINI driving fun. The children's car, which is a faithful copy of the
original, is available in two versions: As a sporty pedal version with
smooth pedal mechanism or as an electric car with 6-volt batteries.
With its wing mirrors and white rims the red MINI Cooper Kids Cabrio is
a fully-fledged MINI in every detail. The adjustable seat guarantees an
optimal sitting position. The wide rubber tires provide that
characteristic MINI go-kart feeling. The MINI Cooper Kids Cabrio's
stable construction, with a painted steel tube chassis and durable
plastic body, means it is equipped to last for many years. Little
MINI drivers can cruise the asphalt at up to 4 km/h in the electric
version. When fully charged, the battery provides at least 1.5 hours of
driving pleasure; a battery charger is included in the price. But the
little electric MINI with original rally stripes on the bonnet is not
just racy - it is also completely safe: Electronic torque control
ensures a smooth start in forward or reverse gear. The double brake
function reliably slows down the MINI Cooper Kids Cabrio - even if the
child still has one foot on the accelerator when they brake. Braking
automatically switches off the motor. The rear-view mirrors are
twist-proof so that everything remains in sight. With its smooth
mechanism the pedal version of the MINI Cooper Kids Cabrio also gets
going without any problems. The pedals are height-adjustable. The
electric and pedal versions are perfectly tailored to the ergonomy of
children and TÜV- and ASTM-certified. To really enjoy driving
the little MINI you need the right outfit of course: The new MINI
collection therefore offers a range of clothing items especially for
children, which all have built-in safety features. For example the
"Story" Kids' T-Shirt in orange. The cool roundnecked t-shirt
really excites the little ones with a silhouette of the new MINI on the
front and a fluorescent stripe on the back which ensures better
visibility in the dark. The new kids' cars and children's outfits from
the latest MINI Collection are available from select MINI dealers and
online at www.MINI.com/shop. The current MINI Collection catalogue is
also available for download. High resolution photographic material can
be downloaded from the BMW PressClub at www.press.bmwgroup.com. Prices
for Germany: MINI Baby Racer Euro 79.00 MINI Cooper Kids Cabrio
(electric car) Euro 319.00 MINI Cooper Kids Cabrio (pedal car) Euro
186.00 "Story" Kids' T-Shirt Euro 19.00 If you have any
queries, please contact: Corporate Communications Giuseppe Faranna,
Public Relations, PR Programmes MINI and BMW Telephone: +49 89 382
51735, fax: +49 89 382 28017 Holger Lapp, BMW Group, Leiter Public
Relations Telefon: +49 (0)89 382- 17700, Fax: +49 (0)89 382- 28017
Internet: www.press.bmwgroup.com e-mail: presse@bmw.de