PressClub Portugal · Article.
BMW ConnectedDrive at the Los Angeles Auto Show. On the road to 100 per cent connectivity with new and innovative apps.
Tue Nov 19 09:00:00 CET 2013 Informação à Imprensa
Munich. The link-up of car, driver and outside world is raising levels of in-car safety and comfort through the use of an ever expanding range of assistance systems, as well as infotainment and entertainment features. BMW is a pioneer when it comes to new connectivity technologies. And at the Connected Car Expo in the USA – part of the Los Angeles Auto Show 2013 that it precedes on the autumn show calendar – the company is hammering home the importance of digitalisation in cars with its new features for the US.
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Margarida Peres
BMW Group
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Autor.
Margarida Peres
BMW Group
Munich. The link-up of car, driver and outside world is raising levels of in-car safety and comfort through the use of an ever expanding range of assistance systems, as well as infotainment and entertainment features. BMW is a pioneer when it comes to new connectivity technologies. And at the Connected Car Expo in the USA – part of the Los Angeles Auto Show 2013 that it precedes on the autumn show calendar – the company is hammering home the importance of digitalisation in cars with its new features for the US.
BMW is presenting new mobility-focused applications at the Connected Car Expo and using its extensive and re-structured range of user-friendly BMW ConnectedDrive products to build on its position as the world’s leading provider of in-car online services.
The BMW M Laptimer for the Apple iPhone is given its premiere at the Expo. The app was developed by BMW M GmbH for performance-minded drivers and opens up new dimensions in race-track telemetry analysis. As well as logging acceleration, braking points, lap times and G-force, it also allows customers to compare their data with other drivers. To this end, drivers can hook up their Apple iPhone to the BMW using the USB interface or snap-in adapter, allowing the iPhone to receive the data directly from the car’s sensors via the innovative A4A (Apps for Automotive) interface. This capability sets the BMW M Laptimer apart very clearly from other solutions.
Smartphone apps have long secured their place in our daily lives – and BMW lives up to its status as the world’s leading provider of in-car online services by integrating popular smartphone applications into its vehicles. One recent addition to this selection is the Amazon Cloud Player App for the Apple iPhone, which offers access to more than 27 million music tracks and, as a BMW-approved app, has been adapted impressively for in-car use.
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