PressClub Portugal · Article.
BMW at the 22nd Auto Mobil International Leipzig 2014.
Tue May 13 00:00:00 CEST 2014 Dossier de imprensa
BMW is presenting innovative ways of experiencing the driving pleasure for which BMW is renowned with German and European premieres of new models at the Auto Mobil International 2014 in Leipzig.
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BMW is presenting innovative ways of experiencing the driving pleasure for which BMW is renowned with German and European premieres of new models at the Auto Mobil International 2014 in Leipzig. The BMW 2 Series Active Tourer, for example, sees the premium car maker once again venturing into a new vehicle segment. The BMW X4 brings the unique Sports Activity Coupe concept developed by BMW into the mid-size class for the first time. And the BMW M4 Convertible turns passion for extreme performance into an incomparably intense experience. The three model premieres therefore combine everyday mobility with inspirational emotionality, active lifestyle, joy in technology, premium quality and performance – all in their own quite different but equally appealing ways.
The constantly expanding variety in the BMW model range reflects a future focus guided by a talent for innovation and an awareness of new customer requirements and social challenges. The latest vehicle concepts are also distinguished by product attributes and quality hallmarks beloved of premium cars from the BMW brand. For example, the BMW 2 Series Active Tourer brings together a new drive concept and impressive versatility with dynamic driving properties. The generous space for passengers and luggage offered by the BMW 2 Series Active Tourer creates the ideal platform for active leisure pursuits. The BMW X4, meanwhile, embraces a feeling of independence through its unmistakable design and a versatility that allows it to venture off the beaten track. And the BMW M4 Convertible is another car that likes to operate beyond everyday boundaries. The open-top four-seater delivers unbeatable driving pleasure both over a quick lap on the race track and when gliding smoothly down a country road, the wind accelerating through your hair at ever greater speeds.
The presentation of the first two models from the new BMW i brand continues the trailblazing spirit of this year’s Auto Mobil International (AMI). Visitors to the Leipzig exhibition centre from 31 May to 8 June will be able to admire not only the pure-electric BMW i3, but also the forthcoming BMW i8 plug-in hybrid sports car. These two models have a very close connection to the AMI venue: both are built at BMW Plant Leipzig as part of a cutting-edge manufacturing process defined by the highest possible quality standards and an unsurpassed level of sustainability.
German premiere: the BMW 2 Series Active Tourer, made in Leipzig.
The new BMW 2 Series Active Tourer, which is poised for its German premiere in Leipzig, sees BMW breaking new ground when it comes to blending functionality of space and comfort with the brand’s hallmark dynamic ability, style and elegance within a premium compact car. The BMW 2 Series Active Tourer sports compact dimensions – 4,342 millimetres long, 1,800 millimetres wide and 1,555 millimetres high – but still offers a raised seating position, variable rear seat bench and generously-sized luggage compartment (468–1,510 litres).
BMW has given the BMW 2 Series Active Tourer sophisticated front-wheel drive in order to satisfy its requirements in terms of space, versatility and functionality within a compact footprint. The advanced nature of this system allows the BMW 2 Series Active Tourer to meet the high dynamic standards which apply to every BMW. Three state-of-the-art power units with three or four cylinders and a power spectrum ranging from 100 kW/136 hp to 170 kW/231 hp ensure the BMW 2 Series Active Tourer (fuel consumption combined: 5.8–4.1 l/100 km [48.7– 68.9 mpg imp]; CO2 emissions combined: 135–109 g/km) provides the driving pleasure customers expect from the brand. The engines are teamed with extensive BMW EfficientDynamics technology to maximise efficiency and minimise CO2 emissions.
The BMW 2 Series Active Tourer will be produced at BMW Plant Leipzig from summer 2014. With the aim of fulfilling the broadest possible spread of customer requirements, the new model will also be offered in a range of new trim variants alongside the base version. The options are Advantage, Sport Line, Luxury Line and M Sport. The new BMW 2 Series Active Tourer will be available in Germany from 27 September 2014 priced from €27,200.
European premiere: the BMW X4, the first Sports Activity Coupe in the mid-size segment.
The European premiere of the BMW X4 at the AMI 2014 also heralds the arrival of a new type of car in the premium mid-size segment. The BMW X4 blends the BMW X model blueprint with the sporting elegance of a classic coupe and space for five people. Large air intakes in the front apron, a coupe-esque downward-sloping roofline, the muscular contours of the rear wings and the diffuser-look rear section underline its dynamic character.
In keeping with the spirited character of the new BMW X4 (fuel consumption combined: 8.3–5.2 l/100 km [34–54.3 mpg imp]; CO2 emissions combined: 193–138 g/km), customers can choose from three petrol and three diesel versions of the BMW EfficientDynamics engine family, covering a power range from 135 kW/184 hp to 230 kW/313 hp. All engines meet the EU6 exhaust emissions standard. The car’s sporting credentials are reinforced by the intelligent all-wheel-drive system BMW xDrive and the exclusive range of equipment fitted as standard. This includes features such as variable sport steering, Performance Control and a sports leather steering wheel with gearshift paddles.
European premiere: the BMW M4 Convertible, lifting the lid on elite performance.
Also celebrating its European premiere in Leipzig is the new BMW M4 Convertible, with which BMW M GmbH will extend the open-top high-performance sports car’s impressive history into a fifth generation. The four-seater follows in the tyre tracks of the BMW M4 Coupe and BMW M3 Sedan as the third representative of this beguiling model series and fuses its passion for supreme performance with a stylish, distinctive appearance and the thrill of sporty, dynamic open-top motoring.
The BMW M4 Convertible (fuel consumption combined: 9.1 l/100 km [31 mpg imp]; CO2 emissions combined: 213 g/km) is powered by a newly developed 3.0-litre six-cylinder in-line engine with M TwinPower Turbo technology. The high-revving unit develops maximum output of 317 kW/431 hp, and its peak torque of 550 Nm (406 lb-ft) is on tap between 1,850 and 5,500 rpm. Armed with the optional seven-speed M Double Clutch Transmission, the BMW M4 Convertible accelerates from 0-100 km/h (62 mph) in 4.4 seconds.
Like the BMW M3 Sedan and BMW M4 Coupe, the BMW M4 Convertible also displays a strict adherence to the intelligent lightweight construction principle. For example, the bonnet and front side panels are manufactured from aluminium and the drive shaft and precision strut in the engine compartment are made from carbon-fibre-reinforced plastic (CFRP). The three-section folding metal roof of the BMW M4 Convertible has full interior lining and represents a compelling proposition with its excellent soundproofing and winter-proof construction. The roof can be opened and closed in 20 seconds – at speeds of up to 18 km/h (11 mph), if required.
Car production at BMW Plant Leipzig: flexible, efficient, quality-focused and sustainable.
AMI 2014 is the most important motor show of the year in Germany, and companies from around the world come together at the Leipzig exhibition centre to present products and new technology in the areas of cars, parts, accessories, maintenance, service and repairs. In 2012 the event attracted almost 300,000 visitors from more than 35 countries. BMW’s presence at the Leipzig show holds additional significance for the company thanks to its close association with the city; premium cars from the brand have been built at BMW Plant Leipzig for nine years now. BMW Plant Leipzig stands out within the BMW Group’s global production network with its impressive efficiency, flexibility and quality, and – as the exclusive location for production of cars from the BMW i brand – it has also developed into a pioneer in the field of sustainable vehicle concepts and manufacturing techniques.
The BMW X1, BMW 1 Series 5-door, BMW 2 Series Coupe, BMW i3 and BMW i8 currently roll off the assembly line in Leipzig. And from summer 2014 they will be joined by the BMW 2 Series Active Tourer. Hundreds of millions of euros have recently been invested in both the production start-up for the BMW i models and the expansion of production capacity for BMW cars. At the same time, the permanent workforce at BMW Plant Leipzig has grown from around 2,600 to over 4,000 employees.
Further information on official fuel consumption figures, specific CO2 emission values and the electric power consumption of new passenger cars is included in the following guideline: “Leitfaden über Kraftstoffverbrauch,, die CO2 emissions und den Stromverbrauch neuer Personenkraftwagen” (Guideline for fuel consumption, CO2 emissions and electric power consumption of new passenger cars), which can be obtained from all dealerships, from the Deutsche Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen and at http://www.dat.de/en/offers/publications/guideline-for-fuel-consumption.html. LeitfadenCO2 (GuidelineCO2) (PDF ‒ 2.7 MB)