PressClub South Africa · Article.
The new BMW i3 now available in South Africa.
Mon Mar 02 16:21:00 CET 2015 Press Kit
The new BMW i3 heralds the dawn of a new era in electric mobility and presents the new BMW Group’s first volume-produced model driven purely by electric power. Featuring visionary design; revolutionary vehicle architecture and the familiar BMW driving pleasure, the new BMW i3 is an uncompromising and attractive solution to personal mobility requirements in urban areas.
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Thando Pato
BMW Group
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Author.
Thando Pato
BMW Group
The launch of the new BMW i3 ushers in a new era in electric mobility. It is the world’s first premium car conceived from the outset to incorporate an all-electric drive system. This concept gives the i3 numerous advantages over “conversion” vehicles, in which the original combustion engine is later swapped for an electric motor. Firstly, the engineers have free rein in terms of the construction, dimensions and configuration of all the electric drive system’s components. The trajectory of the car’s development is also dictated by the characteristics designed into the car by the development team and not by the constraints imposed by a pre-existing vehicle design. For example, the space in a conversion vehicle set aside for the fuel tank or exhaust system cannot be put to particularly constructive use. In the BMW i3 there has been no need for this kind of compromise. Instead, the engineers were able to focus entirely on shaping the character of the BMW i3 as a sporty and agile, yet also comfortable premium car for an urban environment.
When it comes to the driving attributes of the i3, the engineers have achieved a perfect balance of vehicle weight, performance and range. This is particularly important since these three factors are so inextricably linked. The operating range of electric vehicles can be extended by increasing battery size, but that adds weight and therefore has a negative impact on performance. Similarly, a more powerful motor requires more energy, which again means heavier batteries or restricted range. A lightweight body, on the other hand, enhances performance and the weight saving can be “invested” in larger batteries which, in turn, boost the car’s range.
In its mission to deliver driving pleasure in urban areas, the new BMW i3 has come up with the perfect package. With a DIN kerb weight of 1,195 kilograms the car is lighter than most compact vehicles, yet offers significantly more space for up to four occupants. It also has the edge over conventionally powered models of a comparable size and output in the sprints from 0 to 100 km, which it completes in 7.2 seconds, and 0 to 60 km/h (3.7 seconds). Furthermore, extensive road tests conducted as part of project i proved that the car’s range of 130 to 160 kilometres in everyday conditions is adequate to comfortably meet the day-to-day mobility needs of the target customer group.
The design of the BMW i3 showcases both BMW’s customary sporting capability and the efficiency of a four-seater with authentic clarity. Its vehicle concept, including a passenger compartment made from carbon-fibre-reinforced plastic (CFRP), combines lightness, stability and safety with impressive spaciousness. Meanwhile, the driver assistance systems and mobility services from BMW ConnectedDrive and the 360° ELECTRIC services – all developed specially for BMW i – turn zero-emission urban mobility into a compelling everyday driving experience.
Article Offline Attachments.
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The new BMW i3 now available in South Africa DOCX, EN, 497.24 KB
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BMW i3 pricelist PDF, EN, 620.73 KB