PressClub South Africa · Article.
BMW Motorrad at EICMA 2018.
30.10.2018 Press Release
Six world premieres for the coming season.
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BMW Motorrad is presenting six world premieres at the EICMA
motorcycle show in Milan giving visitors an exclusive look at the 2019
season. All new products will be presented on Tuesday, 6 November 2018
at a press conference from 10:00 to 10:20 am in hall 14 at the BMW
Motorrad stand. This will of course also be streamed worldwide via the
official BMW Motorrad Facebook page (https://www.facebook.com/BMWMotorrad).
The Milan EICMA motorshow is one of the most important international motorcycle shows. From 6 to 11 November 2018, visitors will not only be able to experience the six world premieres for themselves at the 1,000 sqm BMW Motorrad stand, they will also see the BMW R 1250 GS and BMW R 1250 RT, which already kicked of the series of new models at the INTERMOT motorshow.
In addition, the 1,000 square metre BMW Motorrad stand also features the entire model program, an extensive range of Original BMW Motorrad Accessories including a wide selection of customising parts for the Heritage world of experience, the BMW Motorrad rider equipment for the upcoming season and all other products from the BMW Motorrad world.
Press material on the new products will be provided after the press conference at the BMW Motorrad counter and in the BMW South Africa PressClub at https://pressclub.bmwgroup.net/south-africa.
The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises 31 production and assembly facilities in 14 countries; the company has a global sales network in more than 140 countries.
In 2017, the BMW Group sold over 2,463,500 passenger vehicles and more than 164,000 motorcycles worldwide. The profit before tax in the financial year 2017 was approximately €10.655 billion on revenues amounting to €97.8 billion. As of 31 December 2017, the BMW Group had a workforce of 129,932 employees.
The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.