PressClub South Africa · Article.
BMW Motorrad presents the Pure&Crafted Festival in Berlin.
Thu Mar 31 18:00:11 CEST 2022 Press Release
Pixies confirmed as headliners. Advanced sales started.
Press Contact.
Hailey Philander
BMW Group
Tel: +27-12-522-2227
send an e-mail
Munich/Berlin. Motorbikes on the steep wall, air
guitar in front of the wall of speakers - the most beautiful goosebump
moments come together at Pure&Crafted. The festival, which was
launched in Berlin in 2015 and initiated by BMW Motorrad, will be held
for the second time this year in the Sommergarten at Messe Berlin, and
BMW Motorrad is - of course - the title sponsor again. On 1 July 2022,
fans can experience the special mix of handmade music, motorcycle
culture and new-heritage lifestyle in the usual manner.
Already
confirmed: Pixies, Nothing But Thieves, Altin Gün, and The Vaccines
With the new edition of the Pure&Crafted
festival, the audience will be sent on an emotional rollercoaster ride
by indie heroes Pixies as headliners. In business
since 1986, the Pixies have not only influenced many indie greats, but
are still a guarantee for a power-packed live performance. The
highlight of every show is surely their most famous song "Where
Is My Mind". In the run-up, the band Nothing But
Thieves with frontman Conor Mason will be on stage, too. The
rockers Altin Gün as well as The
Vaccines from London will give a preview of the exciting
diversity in which the musical independent world will gather. We will
be announcing more live gems in the coming weeks.
Breathtaking custom bikes in the Wheels Area
Guitar music, custom motorbikes and traditionally
made clothing are facets of a world that has become increasingly
attractive for many years. A "do it yourself" culture
propagates a return to traditional values: handmade, genuine and
indestructible - pure and crafted. In the custom scene, motorbikes are
refined into unmistakable one-offs. The stars of this scene will
exhibit their latest gems at Pure&Crafted - and will be there
themselves, for example the makers behind Kingston Customs,
Renard Speedshop or WalzWerk.
Strolling in the General Store - Adrenalin Kick at the Motodrom
The 50s splendour of the Sommergarten provides the
right ambience for fashion and accessories that combine material
authenticity and coolness to create a timeless look. Exhibitors such
as Bad & Bold, SA1NT or
Blundstone join forces in the common heritage spirit
to form the General Store. The ultimate thrill is provided by the
motorbike acrobats around Donald Ganslmeier, who laugh at gravity on
the steep face of their Motodrom. With their show, they are an
integral part of the festival. When you say motorbike, you mean adrenaline!
Varied programme - one after the other
The Pure&Crafted Festival has found its new home
in the Sommergarten of Messe Berlin. The funnel-shaped area is as much
a place of longing as it is an adventure course. Between the main
stage, the custom exhibitor area and the General Store, the cinema,
food trucks and small music stages provide a close-knit network of
attractions. And if that's not enough, the Pure&Crafted is
immediately followed by the BMW Motorrad Days. At this traditional
event on 2 and 3 July, you can dive deep into the world of BMW
Motorrad enthusiasts - and continue to enjoy elements of
Pure&Crafted. General Store, Wheels Area and the Motodrom will
remain open during BMW Motorrad Days.
Advance sales started - secure tickets now
The Pure&Crafted will not only be more compact in
terms of space, but also in terms of time. Previously held on two
days, this summer it will be held on one day. The condensed programme
creates a more intensive experience. With its triad of music,
motorbikes and new heritage, Pure&Crafted celebrates classic indie
culture - and is well on its way to becoming a classic itself.
The pre-sale for the Pure&Crafted Festival has started and
limited Early Bird tickets can be secured now for EUR 30 at www.pureandcrafted.com.