PressClub United Kingdom · Article.
BMW and MINI navigate a path to Garmin
Wed Jan 18 12:00:00 CET 2006 Press Release
BMW and MINI in the UK have launched a new range of portable navigation devices in co-operation with Garmin (Europe) Ltd. Available through the BMW and MINI dealer network, the Garmin StreetPilot c310, c320, c330 and nüvi 350 models are now offered from as little as £299.
Press Contact.
Barbara Brailey
BMW Group
Tel: +44-1344-480-320
Fax: +44-1344-480-306
send an e-mail
Author.
Barbara Brailey
BMW Group
BMW and MINI in the UK have launched a new range of portable navigation devices
in co-operation with Garmin (Europe) Ltd. Available through the BMW and MINI
dealer network, the Garmin StreetPilot c310, c320, c330 and nüvi 350 models are
now offered from as little as £299.
The StreetPilot devices offer a number of easy-to-use features for navigating
in the UK and Europe*. Destinations can be entered via a postcode or address
alongside a myriad of interesting locations including hotels, restaurants and
petrol stations. The unit navigates to the destination via the fastest or
shortest route and guides by two- or three-dimensional turn-by-turn directions
and voice prompts. Using touch-screen technology customers can also add their
own points of interest into the device such as relatives' addresses, frequently
visited areas or speed camera locations.
Customers selecting the top-of-the-range nüvi 350 benefit from additional
features of particular use when travelling abroad, thanks to the nüvi's
optional capabilities as a language translator and travel guide. Standard
features include a currency and measurement converter, world clock, MP3 player
and audio book player while a digital photo organizer adds to its
functionality. The nüvi's personal travel guide lets users perform tasks that
make travelling more convenient such as browsing restaurant menus and reviews,
reviewing historical information about landmarks, translating unknown words or
phrases, and converting foreign currency.
To ensure operational safety, all Garmin units are attached to the windscreen
using the suction-cup mounting bracket supplied. This ensures that the
navigation maps and instructions are in the driver's line of sight while
driving. To further increase safety levels, customers are able to use a Safe
mode that prevents information being entered into the unit while the car is
moving.
Steve Nash, BMW's Aftersales Director, said: "BMW and MINI have been evaluating
the portable navigation marketplace for the last six months to ensure that any
product we offer is of the highest quality with simple-to-use, logical menus
and a high specification. In Garmin, we have found a range of products that
meets all those criteria while being offered at a competitive price."
BMW's range of StreetPilot navigation products are competitively priced against
the high street stores, and in many cases offer a customer saving.
(See downloadable press release for chart of comparative high street pricing)
Specification of units is equally competitive, as outlined below:
StreetPilot c310:
Pre-loaded SD card with regional mapping (UK & Ireland)
Full turn-by-turn guidance with voice prompts
Full UK postal code search
Touch screen display
Detailed 3D or 2D birds-eye view mapping
Voice guidance
8 hours li-ion battery life
Downloadable speed camera databases
Detailed points of interest
Detailed street level guidance
Vehicle suction cup mount with 12-volt adapter
PC/USB interface cable
Size: 11.3W x 8.2H x 7.2D cm
StreetPilot c320:
Pre-loaded SD card with regional mapping (UK & Ireland) plus downloadable
European mapping on CD Rom
Full turn-by-turn guidance with voice prompts
Full UK postal code search
Touch screen display
Detailed 3D or 2D birds-eye view mapping
Voice guidance
8 hours li-ion battery life
Downloadable speed camera databases
Detailed points of interest
Detailed street level guidance
Vehicle suction cup mount with 12-volt adapter
PC/USB interface cable
Size: 11.3W x 8.2H x 7.2D cm
StreetPilot c330:
Pre-loaded mapping for Europe
Full turn-by-turn guidance with voice prompts
Full UK postal code search
Touch screen display
Detailed 3D or 2D birds-eye view mapping
Voice guidance
8 hours li-ion battery life
Downloadable speed camera databases
Detailed points of interest
Detailed street level guidance
Vehicle suction cup mount with 12-volt adapter
PC/USB interface cable
Size: 11.3W x 8.2H x 7.2D cm
nüvi™ 350:
Pre-loaded mapping for Europe
Full turn-by-turn guidance with voice prompts
Full UK postal code search
Text-to-speech* announcements: Prompts you to turn right in 500ft into Main
Street,
instead of turn right in 500ft.
Touch screen display
Detailed 3D or 2D birds-eye view mapping
Voice guidance
Rechargeable li-ion battery - 4-8 hours
Downloadable speed camera databases
Detailed points of interest
Detailed street level guidance
MP3 & audio book player
Currency & measurement converter
Picture viewer (jpeg format)
Travel guide (optional)
Language translator (optional)
Traffic services** available with optional GTM™ 11 FM TMC traffic receiver
Vehicle suction cup mount
12-24 volt adapter cable
A/C charger
Carrying case
PC/USB interface cable
Size: 9.8W x 7.4H x 2.2D cm
*Available in English, French, Italian, German, Spanish, Dutch only.
**Requires the GTM 11 FM TMC traffic receiver,
Editors note:
*Please note that only UK mapping is available on the c310 model.
Ends