PressClub United Kingdom · Article.
Sheer Driving Pleasure All Your Life: Worldwide Supply of Parts for Classic BMWs.
Fri Jul 27 15:00:00 CEST 2007 Press Kit
The name says it all: Mobile Tradition. More than 200,000 enthusiasts the world over have joined forces within approximately 600 brand clubs ensuring that the history of BMW lives on - a world record. And when it comes to "living on", the fans and aficionados of the brand take things very literally: The overwhelming majority of the worldwide fleet of classic BMWs made up of more than 200,000 cars and 70,000 motorcycles are not parked somewhere in museums and garages where they just gather dust, but are rather driven actively on the road. This is attributable not only to the robust BMW technology of way back then, but rather and above all the supply of parts today.
Press Contact.
Barbara Brailey
BMW Group
Tel: +44-1344-480-320
Fax: +44-1344-480-306
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Author.
Barbara Brailey
BMW Group
The name says it all: Mobile Tradition. More than 200,000 enthusiasts the world
over have joined forces within approximately 600 brand clubs ensuring that the
history of BMW lives on - a world record. And when it comes to "living on", the
fans and aficionados of the brand take things very literally: The overwhelming
majority of the worldwide fleet of classic BMWs made up of more than 200,000
cars and 70,000 motorcycles are not parked somewhere in museums and garages
where they just gather dust, but are rather driven actively on the road. This
is attributable not only to the robust BMW technology of way back then, but
rather and above all the supply of parts today.
The stock of parts covered by BMW Mobile Tradition comprises some 24,000
individual items, most of them parts for classic cars and motorcycles
introduced after 1948. So the enthusiast wishing today to live out his youth
dream of a BMW 2002 or R 75/5 need not worry about repair and maintenance: "We
want every BMW classic with two, three or four wheels to receive full approval
and homologation by the motor traffic authorities" - this is the philosophy of
BMW Mobile Tradition.