PressClub United Kingdom · Article.
MINI UK hits another record
Fri Oct 05 12:00:00 CEST 2007 Press Release
MINI UK has achieved a record sales month; the highest since MINI went on sale in July 2001. 150 UK dealers sold 8,764 models in September 2007*. Year-to-date figures are running higher than the previous record year of 2005, at 36,969 models, making the outlook for a new record sales year certainly look more likely than snow on Christmas day. As announced at Frankfurt motorshow last month, global sales figures are heading for the 220,000 mark in 2007.
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Barbara Brailey
BMW Group
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Author.
Barbara Brailey
BMW Group
MINI UK has achieved a record sales month; the highest since MINI went on sale
in July 2001. 150 UK dealers sold 8,764 models in September 2007*. Year-to-date
figures are running higher than the previous record year of 2005, at 36,969
models, making the outlook for a new record sales year certainly look more
likely than snow on Christmas day. As announced at Frankfurt motorshow last
month, global sales figures are heading for the 220,000 mark in 2007.
The record sales show the continuing success of the MINI brand and the public
appreciation of the second-generation MINI hatch and MINI Convertible models.
Soon to join the line-up is the new MINI Clubman: on sale from 10 November.
One of the strengths of the MINI hatch (and Clubman) models is the brand new
engines which are even more fuel efficient and boast lower C02 emissions. From
August of this year, those figures became even more impressive with the
addition of a number of engine revisions including Brake Energy Regeneration,
Auto Start-Stop Function and Switch Point Display.
This technology has contributed to MINI being the 'Most Improved Manufacturer'
in the table comparing sales and C02 performance, according to data from
cleangreencars.co.uk. Since 2006, MINI has reduced C02 output per car by
approximately 14 per cent. The next nearest manufacturer has improved by 8.9
per cent.
MINI's leading emission and fuel consumption improvements are featured in the
forthcoming SMMT report 'The Evolution of the Car', due to be published next
week on 9 October. For example, from the first generation MINI Cooper in 2001
to the current model today, MINI has cut C02 emissions by over a fifth.
Ends.
*The previous highest month was March 2007 with 7,869 models.