PressClub United Kingdom · Article.
Tony Gott New Director Rolls-Royce of BMW Group
Wed Jan 23 12:00:00 CET 2002 Press Release
Munich. As from 1 March 2002 Tony Gott (45) will take over full responsibility for the Rolls-Royce business unit within BMW Group. Following the project phase under Karl-Heinz Kalbfell (52), Senior Vice President Group Marketing of BMW AG, he will now complete its transfer to the new premises at Goodwood in the south of England and chair the future company. Having been the chief executive of Rolls-Royce & Bentley Motor Cars Limited at Crewe, Tony Gott will bring to this role his long established experience with the brand.
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Fritz Fruth
BMW Group
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Munich. As from 1 March 2002 Tony Gott (45) will take over full responsibility
for the
Rolls-Royce business unit within BMW Group. Following the project phase under
Karl-Heinz Kalbfell (52), Senior Vice President Group Marketing of BMW AG, he
will
now complete its transfer to the new premises at Goodwood in the south of
England
and chair the future company. Having been the chief executive of Rolls-Royce &
Bentley Motor Cars Limited at Crewe, Tony Gott will bring to this role his long
established experience with the brand.
BMW Group acquired the rights to the marque for Rolls-Royce automotive business
in July 1998, thus expanding its premium brand strategy with an authentic brand
into
the very top segment of the car market. Planning and completion of the intitial
project
phase has been directed by Kalbfell, who is responsible for the overall strategy
including the new manufacturing plant and head office, the setting up of the
project
team and a worldwide distribution network, as well as the development of an all
new
luxury saloon. At the beginning of the year 2003 delivery of the first
Rolls-Royce
motor car produced at Goodwood will take place.