PressClub United Kingdom · Article.
BMW Group opens Training Academy in Unterschleissheim near Munich
Tue Aug 10 12:00:00 CEST 2004 Press Release
On 29 July, Dr Michael Ganal, member of the Board of Management of BMW AG for sales and marketing opened a new 33 million Euro technical training facility in Unterschleissheim near Munich. The "BMW Group Sales and Aftersales Training Academy" will be the flagship training centre for 45,000 employees within the BMW Group worldwide dealer network.
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BMW Group
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Author.
Angela Stangroom
BMW Group
On 29 July, Dr Michael Ganal, member of the Board of Management of BMW AG for
sales and marketing opened a new 33 million Euro technical training facility in
Unterschleissheim near Munich.
The "BMW Group Sales and Aftersales Training Academy" will be the flagship
training centre for 45,000 employees within the BMW Group worldwide dealer
network. Service engineers will be able to develop the advanced engineering
knowledge required to work on the latest BMW and MINI vehicles. In the past two
years, BMW has launched more new models than ever before in its history, each
fitted with a wide range of innovative technologies.
In premises covering 20,000 square metres, up to 450 participants per day will
receive further training, with the focus on practical learning. 70 technical
training stations for cars and motorcycles have been developed alongside an
axle measurement work station, power testing station and a model parts store. A
special unit will concentrate on electrical engineering, electronics and even
high-frequency engineering. Service engineers will be able to practice real
situations in role plays and plans are underway for a 'Virtual Reality Room',
in which trainers and participants will be able to work on virtual vehicles
through computer-linked goggles and gloves.
Over 10,000 German dealer staff will be trained at the centre. Staff from
international markets including the UK will work on the principle of 'train the
trainer', whereby trainers and technical specialists will participate in the
Academy and then pass on their knowledge to the training establishments in
their 'home' countries.
BMW GB's Centre for Development trains over 4000 dealer staff every year and
has recently been awarded an 'outstanding' grade for its modern apprenticeship
programmes by the government's Adult Learning Inspectorate.
In addition, BMW Group has seven other regional training locations in Germany
and 30 worldwide. There are national training centres in Dubai, Moscow,
Singapore and Beijing.